Digital Product Lead (Lead Digital Marketing Technology)

We're a leader in the pet care industry, which means we're not only ahead in volume, profit and market share, but our associates dare to Stand Taller. We innovate new products, impart new agilities into existing processes, constantly advance pet nutrition, and always pay it forward in the form of service for our communities and families. Are you up for the dare?

This position is not eligible for Visa Sponsorship.

Position Summary

At Nestle Purina, we believe pets and people are better together. As a leader in pet nutrition, our focus is bridging physical and digital experiences through agile ways of working, calculated risk-taking, and a data-driven mindset. Our New Business Models team consists of technical pioneers that design, build, and maintain groundbreaking technologies and product innovations that are transforming the lives of pets and their owners. With a digital ecosystem that includes high growth digital products like Petfinder, the number one pet adoption platform helping millions of pets find their forever homes; or Petivity, Purina's new IoT brand that allows pet owners to proactively monitor their pets' health through connected devices; or Just Right personalized pet food where customization allows you to support your pets' health and unique needs; we continue to focus our efforts on forward-thinking and revolutionary technologies. What emerging digital technology will you add to the mix?

As a Digital Product Lead (Lead Digital Marketing Technology) for DTC, you'll be responsible for bringing the expertise and collaboration skills needed to bridge the gap between business and technology to bring winning direct-to-consumer experiences to life. You will be the go-to individual for delivering on the digital product roadmap for two of Purina's most critical B2B2C direct-to-consumer brands, Vet Direct & Purina for Professionals. The PPVD Direct-to-Consumer (DTC) business, represents the largest DTC business at Nestle Purina. Fueled by best-in-class nutrition, a growing category, and enthusiastic commitment from Nestle Purina, the PPVD DTC business is expecting to continue its trajectory as one of the fastest growing segments of the company. With a new Magento 2 platform to build off, the PPVD DTC team has a pipeline of tech-driven ideas to improve Clinic and Customer experience as the business races to take share and become a fully-integrated, value-add, 'can't live without solution' for Vet Professionals.
• Partner with the DTC Brand Business Leads to develop user-driven product roadmap ideas and break them down into epics, features, user stories and acceptance criteria that are ready for implementation• Collaborate with commercial, creative, and UX/UI teams to develop assets for features and enhancements• Review wireframes and designs for alignment with marketing objectives and industry best practices• Partner with Business Leads and other DTC Product Owners to groom, refine, and prioritize the product backlog based on ongoing assessments• Write business requirements, user stories, and acceptance criteria that capture the goals of the end user and provide clear direction for the team of product designers and developers• Partner with analytics teams and Scrum Master to report on digital product KPI's and review key delivery metrics, including velocity, burndowns, and defect rates• Work with agencies, internal analytics, and development teams to ensure proper execution of robust GA tagging strategy throughout the site to enable in-depth business, marketing & user behavior analysis• Partner with commercial and insights team members to feed consumer insights and optimization areas into the product backlog for continuous improvement• Maintain continuous communication with broader team and other stakeholders throughout roadmapping, backlog grooming, sprint planning, and release planning/management

Requirements• High school diploma or GED equivalent with 7+ years of experience (2+ of those years as an agile product owner, business/system analyst, delivery director, or related business development functionality) OR Bachelor's degree with 3+ years of experience with (2+ of those years as an agile product owner, business/system analyst, delivery director, or related business development functionality) required.• 1+ years' experience with delivering and driving performance for an eCommerce or DTC digital product required.

REQUISITION ID:
207118

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestle. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestle seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestle home.

The Nestle Companies are an equal employment opportunity and affirmative action employer seeking diversity in qualified applicants for employment. All applicants will receive consideration for employment without regard to race, ethnicity, color, gender, gender identity, age, religion, national origin, ancestry, disability, perceived disability, medical condition, genetic information, veteran status, sexual orientation, or any other protected status, as defined by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at [email protected] or please dial 711 and provide this number to the operator: 1-800-321-6467.

This position is not eligible for Visa Sponsorship.