Digital Strategy Program Manager I/II-015449
Job Description
Summary
The Digital Strategy Program Manager supports the Health Plan's strategic initiatives and business goals by managing comprehensive digital programs across products and lines of business, including developing competitive digital strategies that detail omnichannel constituent expectations by experience. The role uses market and stakeholder feedback, consumer research, competitive benchmarking, analytics, and regulatory standards to determine the strategies and approaches necessary to deliver compliant solutions that increase constituent satisfaction, promote digital engagement, and drive improved health care outcomes.
Essential Accountabilities:
All Levels
• Develops and documents thorough digital strategies grounded in current state business evaluation, consumer research, Voice of the Customer (VoC) feedback, competitive analysis, and technology or vendor considerations.
• Understands target audiences' needs, tasks, and goals, and evaluates these against current state satisfaction and engagement metrics.
• Operates within Agile methodology in partnership with Digital Delivery teams from pre-intake through completion for backlog maintenance and prioritization associated with digital programs.
• Conducts research to learn about new technologies, capabilities, and trends in health care or related industries, or amongst competitors, and determines relevant impacts to monitor parity by digital capability within market.
• Drives the business case development, feature prioritization and evaluation of capabilities to competitively enhance our digital applications, including determination of ideal state strategic vision and support of Request for Proposal (RFP) process where relevant.
• Consistently demonstrates high standards of integrity by supporting the Lifetime Healthcare Companies' mission and values and adhering to the Corporate Code of Conduct and leading to the Lifetime Way values and beliefs.
• Maintains high regard for member privacy in accordance with the corporate privacy policies and procedures.
• Regular and reliable attendance is expected and required.
• Performs other functions as assigned by management.
Level II (in addition to Level I Accountabilities)
• Serves as the program owner for comprehensive digital programs including prioritizing initiatives, determining timelines for in-progress or planned work, socializing risks or dependencies, and managing program backlog items.
• Manages the hygiene and accuracy of current state digital tools and products portfolio, with subject matter expertise level of understanding by constituency.
• Works with Digital Product Managers to apply lifecycle management methodology to digital products grouped within digital program from post launch and through optimization, ensuring that the products/tools perform as expected and remain relevant to the needs of the user/constituent.
• Responsible for the successful completion high-quality digital strategies annually based on strategic priorities, proactive project planning, and identified opportunities for innovation or experience enhancement.
• Mentors less-experienced team members on strategy development process and execution and can provide high-quality examples of how to structure each portion of a digital strategy.
• Works closely with analytics team to define success metrics, monitor and optimize the digital experience.
Minimum Qualifications
All Levels
• Five (5) years of relevant experience, two (2) of which are in the digital or IT space
• Bachelor's degree required. In lieu of a degree, six (6) additional years of experience required.
• Understands the fundamentals of program management and can retain focus on the strategic goals of digital programs that touch multiple products, projects, or initiatives, including determining key performance indicators and milestones.
• Health Care industry experience preferred.
• Demonstrated experience with strategy development, strategy execution and data measurement.
• Agile methodology knowledge and experience preferred.
• Self-motivated, able to analyze problems and identify solutions with minimal direction, flexible, able to meet deadlines, and work well in a fast-paced, high volume team environment.
• Proficient knowledge of digital experience best practices and legislation.
• Strong interpersonal, verbal and written communications and organizational skills. Must have proven ability to effectively present complex information to a variety of audiences from peers to executive level.
Level II (in addition to Level I Qualifications):
• Seven (7) years of related experience with research, program or product management, and/or strategy across all channels, of which three (3) years of experience in the digital or IT space.
• Experience leading projects or programs with an emphasis on formulating strategic planning and evaluating current state against long term roadmap/goals.
• Master's degree preferred.
• Demonstrated leadership, decision making, and team building skills.
Physical Requirements:
• Ability to work prolonged periods sitting and/or standing at a workstation and working on a computer.
• Ability to travel across the Health Plan service region for meetings and/or trainings as needed.
Level I Min: $62,400.00 - Max: $115,800.00
Level II Min: $70,200.00 - Max: $130,300.00
The salary range indicated in this posting represents the minimum and maximum of the salary range for this position. Actual salary will vary depending on factors including, but not limited to, budget available, prior experience, knowledge, skill and education as they relate to the position's minimum qualifications, in additional to internal equity. The posted salary range reflects just one component of our total rewards package. Other components of the total rewards package may include participation in group health and/or dental insurance, retirement plan, wellness program, paid time away from work, and paid holidays.
One Mission. One Vision. One I.D.E.A. One you.
Together we can create a better I.D.E.A. for our communities.
At the Lifetime Healthcare Companies, we're on a mission to make our communities healthier, and we can't do it without you. We know diversity helps fuel our mission and that's why we approach our work from an I.D.E.A. mindset (Inclusion, Diversity, Equity, and Access). By activating our employees' experiences, skills, and perspectives, we take action toward greater health equity.
We aspire to reflect the communities we live in and serve, and strongly encourage people of color, LGBTQ+ people, people with disabilities, veterans, and other underrepresented groups to apply.
OUR COMPANY CULTURE:
Employees are united by our Lifetime Way Values & Behaviors that include compassion, pride, excellence, innovation and having fun! We aim to be an employer of choice by valuing workforce diversity, innovative thinking, employee development, and by offering competitive compensation and benefits.
In support of the Americans with Disabilities Act, this job description lists only those responsibilities and qualifications deemed essential to the position.
Equal Opportunity Employer
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
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Date Posted
06/26/2023
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