Director - Content Marketing

Snyk · USA

Company

Snyk

Location

USA

Type

Full Time

Job Description

We’re looking for a Director Content Marketing who has hands-on experience in building and leading transformations through exceptional messaging content and creative work. You’ll be passionate about creating content that our prospects and customers want sharing that content on the channels they use and measuring the results of that content to ensure the highest return on investments.

As the Director Content Marketing you’ll be responsible for leading a team of content marketers as a part of the Product Marketing team against daily deadlines and ambitious goals to consistently deliver outstanding results. You’ll become an integral partner to the Demand Dev/SecRel MOPS and Product Marketing teams driving a holistic and coordinated approach to content marketing across all product lines channels and global geographies.

You’ll Spend Your Time:

  • Pioneer groundbreaking audience-centric editorial and content strategies to acquire new customers expand existing customer engagement and build brand loyalty

  • Leverage research and partner with Digital SEO to understand what makes audiences tick and define content areas to expand reach

  • Lead the strategy and execution of content marketing to advance Snyk’s credibility and leadership in security

  • Drive the expansion of Snyk segment-specific content marketing into industries personas compliance requirements and other market drivers

  • Being player/coach building and managing a content team support the translation of product-oriented messaging and content to solution-oriented content

  • Drive new and creative communications vehicles and asset types from video to advertisements

  • Collaborate cross-functionally to deliver a holistic thematic content strategy and content plan; regularly present to marketing leadership and executive suite on results

What You’ll Need:

  • 10+ years of experience and related B2B high-tech  with experience in Cyber Security and reaching security and development/devops audiences

  • Minimum of 2 years in a leadership role

  • Demonstrate leadership and management experience

  • Demonstrate experience with strategic thinking agency management briefing expertise creative concept evaluation project management planning and organization

  • Knowledge of and experience with LLMs and other content generation technologies

  • Have an entrepreneurial spirit business acumen with a focus on business outcomes and proven ability to manage to key performance indicators

  • Have an understanding of multicultural consumer trends insights passion points and media content consumption behaviors

  • Have a passion for writing storytelling a eye for typos and a lot of creativity

Apply Now

Date Posted

04/25/2024

Views

24

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