Director, Corporate Marketing

We're Aspire, a ServiceTitan company
We're Aspire, the leading SaaS provider for commercial landscaping, snow and ice removal, and janitorial businesses. Recently acquired by ServiceTitan, the world's leading provider of software for the trades, our cloud-based business management system enables contractors to grow their business, streamline operations, provide insights, and ultimately impress their customers. When you join our team, you'll be a part of one of the fastest-growing companies in St. Louis, with an award-winning culture that's been celebrated by the St. Louis Business Journal and Inc. Magazine. Trusted by thousands of premier field services leaders in the U.S. and Canada, our solutions empower our clients to make better business decisions for their company. Our new partnership with ServiceTitan will enable us to continue scaling our platform and customer base while maintaining our collaborative, tight-knit culture.
Ready to make your career move?
We are looking for a Director, Corporate Marketing to lead Aspire's Brand, Customer and Product Marketing functions in addition to being the main point of contact between Aspire's parent company's Demand Generation function, Aspire Corporate Marketing and the Aspire leadership team. Reporting to Aspire's CEO, the Director, Corporate Marketing role will lead a team of creative, event, and communications professionals to drive awareness in our industry as well as direct the efforts for Customer and Product Marketing. The ideal candidate will be a hands-on leader with a proven track record in a multi-product, high-growth B2B SaaS organizations.
What You'll Do:

• Lead, manage, mentor, train, and develop a team through hiring and leadership best practices.
• Serve as the main liaison between Aspire leadership, Aspire corporate marketing and ServiceTitan's Demand Generation team to help shape the company's strategy and business plan, and ensure all functional areas are in alignment.
• Work cross-functionally to partner with product development, customer success and sales to improve user experience.
• Craft and maintain the company brand, including positioning, messaging, tone, design, and public relations.
• Build the brand through exceptional creative and provide direction on brand-level video, web, and graphic design projects.
• Produce and drive attendance at the most remarkable events in the industry.
• Influence public opinion through PR and trade media relationships.
• Provide strategic guidance on identifying and engaging with media, analysts, and influencers, and industry partnerships.
• Remain knowledgeable of internal company marketing initiatives, including major announcements, thought leadership, and content creation.
• Work closely with the product and technology team to develop core positioning and messaging for all products by understanding the competitive marketplace, its direction and best opportunities for Aspire to acquire market share.
• Handle public relations and community outreach programs, along with overseeing social media marketing strategy
• Possess the capacity to think strategically, thoughtfully, and holistically about the market and product suite to execution drive to get the job done.
• Contribute to building a "best place to work" and a winning culture that attracts and retains the best and the brightest.

What You'll Need:

• 5+ years' experience at a Director level in a B2B company
• Proven marketing experience in B2B software.
• Data-driven; analytical mindset.
• Excellent communication skills, both written and verbal.
• Driven by creative intuition but able to gut check and course correct with data, as well as report and optimize results using data.
• Growth experience/Ability to be hands-on in a high-growth software company environment.

Where You'll Work:
Our headquarters is located in Chesterfield in St. Louis County; however, some local positions will be remote until the time is right to return to the office while other roles are more office-based. Fully remote employees will stay remote.
Be Human With Us:
Being human isn't about checking every box on a list. It's about the experiences we have, people we meet, and the perspectives we share. So, if you have the skills but are hesitant to apply because of your background, apply anyway. We need amazing people like you to help us challenge the conventional and think differently about the problems that we're solving. We're in this together. Come be human, with us.
What We Offer:
When you join our team, you're not just accepting a job. You're making a career move. Here's how we'll support you in doing some of the most impactful work of your career:

• Flextime, recognition, and support for autonomous work: Flexible time off with ample learning and development opportunities to continue growing your career. We offer a comprehensive onboarding program, leadership training for Titans at all levels, and other programs and events. Great work is rewarded through Bonusly, peer-nominated awards, and more.
• Holistic health and wellness benefits: Company-paid medical, dental, and vision (with 100% employer paid options and 90% coverage for dependents), FSA and HSA, 401k match, and telehealth options including memberships to Headspace, Galileo, One Medical, Ginger and more.
• Support for Titans at all stages of life: Parental leave and support, up to $20k in adoption reimbursement, on demand maternity support through Maven Maternity, free breast milk shipping through Maven Milk, pet insurance, legal advisory services, financial planning tools, and more.

At ServiceTitan, we celebrate individuality and uniqueness. We believe that the convergence of fresh perspectives and experiences from all walks of life is what makes our product and culture so great. We strongly encourage people from underrepresented groups to apply. We do not discriminate against employees based on race, color, religion, sex, national origin, gender identity or expression, age, disability, pregnancy (including childbirth, breastfeeding, or related medical condition), genetic information, protected military or veteran status, sexual orientation, or any other characteristic protected by applicable federal, state or local laws.