Director, Enterprise Marketing
Job Description
Don't meet every single requirement? Here at Millennium, we believe there is NO "PERFECT" candidate and want to encourage applying even if all the requirements listed aren't met. Our goal is to build an authentic workplace by valuing diversity in our candidates. We work to ensure that our team reflects the diversity of the businesses and clients we serve. We are always looking to expand our growing team with dynamic and enthusiastic individuals. If you enjoy a collaborative, fun environment that champions career development, Millennium Trust is the place for you! We look forward to receiving your application! Check out a video on our Company Culture! Millennium Trust Culture
HOW YOU WILL SOAR:
The Director, Enterprise Marketing is an innovative leader responsible for crafting the B2B marketing strategy to meet revenue and client diversification goals. This individual will drive demand generation, client engagement and retention, product marketing, and sales enablement.
This leader will be instrumental in building brand awareness and engagement with employers, benefit advisors, and financial institutions. The ideal candidate has experience in acquisition marketing in the financial services industry, keeps up with marketing technology changes, is passionate about data, and likes working in a collaborate, fast paced environment and focused on driving results.
This person will report to the Chief Marketing Officer and be part of the Marketing leadership team.
- Establish a best-in-class enterprise marketing strategy for partners, consultants, and clients
- Plan, develop, and execute of all enterprise marketing initiatives including campaigns, account-based marketing, (ABM), events, sales assets, sales lead generation and pipeline development
- Collaborate with sales, account management, and growth leaders to ensure alignment on short-term and long-term business objectives
- Lead efforts to build brand awareness with B2B clients and partners through though leadership and elevating subject matter experts
- Drive enterprise client insights, positioning and messaging
- Establish key performance indicators (KPIs) and robust analytics
- Ensure the B2B marketing and sales teams have the right tools, processes, marketing materials, and resources to meet and exceed goals
- Manage agency partners, external resources, and internal resources to design and execute dynamic campaigns that achieve business goals
- Work with internal stakeholders, including product, technology, legal, client services and operations to ensure that every touchpoint aligns with the brand and business strategy
- Other duties as assigned
IF YOU HAVE SOME OR ALL OF THE FOLLOWING, APPLY:
- Bachelors Degree, Masters Degree Preferred
- 15 years of applicable experience
- 5-7 years of leadership experience
- Proven leadership experience carrying out marketing efforts, including planning, prioritizing, and implementing strategy
- Data-driven decision-making and ability to connect business results to marketing
- Lead generation, acquisition marketing, and ABM experience required
- Sales enablement experience
- Strong leadership and communication skills
- Creativity and innovation
- Client-centric focus and ability to identify and meet internal and external client needs
- Experience working cross-functionally to ensure marketing programs are in line with company objective
MILLENNIUM TRUST COMPANY is a rapidly growing, leading financial services company offering specialized retirement and institutional services and recently acquired PayFlex, a consumer directed benefits provider, to create a personalized, holistic approach to financial wellness. To that end, we provide a diversified multi-product business with a holistic focus on financial wellness. Millennium Trust has experienced year-to-year double digit growth and prides itself on its strong, progressive culture.
We have been recognized for our tremendous growth on lists, such as Crain's Fast 50 and Inc. 5000, as well as our dedication to our customer's wellbeing receiving the 2021 Gallagher Best-In-Class Employer and the 2020 Greater Oak Brook Chamber of Commerce Exceptional Service Award.
Date Posted
09/20/2022
Views
6
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