Director, events marketing

✍🏽 About Writer

AI your people will love. That's our vision, and it contains multitudes :-)

AI

your people

will love.

We're filling a big need for generative AI built ground-up for the needs of enterprises and embraced by their teams. As generative AI became a board-level initiative almost overnight for most enterprises, our market matured dramatically and we benefit from that tailwind. Our product is highly differentiated, our roadmap is transformative, and our customers are happy and vocal.

🛣 Traction and backing

Writer is deployed widely at leading companies like UnitedHealthcare, Accenture, Intuit, UiPath, HubSpot, Spotify, Hilton, Uber, and Deloitte. We have an NRR of +135% and we're just getting started.

Our inbound funnel is large and growing fast (+3M visitors/month, thousands of weekly ICP trial starts). In late 2021, we received a $21M Series A led by Insight Partners, with participation from Google's Gradient Ventures, GTMFund, and a world-class group of founders, operators, and angels. We're a clear leader in a space receiving significant investor interest, and will be able to make the investments required to maintain that position.

🎯 Why it's the perfect time to join

• We're still only 50 people. There's a lot of room to contribute and grow an enduring SaaS company. You'll have unquestionably made it happen.

• We have strong PMF. We have strong DAUs and deep usage. People spend hours in Writer. The work you'll do will have a direct impact on some of the top companies in the world — and make work more enjoyable for the users who depend on us to meet their goals.

• Build it, nail it, scale it. We're at 'scale it' and are continually learning. If you like helping turn dirt paths into smooth roads, now is the perfect time to join.

🤓 What we're like

• We connect. We bring our whole selves to work. We're a diverse group on multiple dimensions, and we share that with each other.

• We challenge. We're first principles thinkers, and those principles guide our product and GTM decisions. Things you won't hear at Writer include "Because that's what X wants" or "Company Y does it this way." We're all on the same side as we build Writer our own way.

• We own. Building a company that achieves escape velocity is hard work. We take full ownership over our schedules and our outcomes, because we believe that's the purest-energy way to work that hard.

📈 Our operating cadence

• We're a low-meeting (< 4 hours/week for most people) culture, with 1-2 weeks a quarter that are totally meeting-free.

• We've been distributed since day 1, and our distributed processes and rituals are long-engrained.

• There's low overhead, and projects are single-threaded.

• We break down company milestones into quarterly goals and projects, and emphasize by team the one thing that matters the most.

• All of our dashboards and metrics are transparent, live in a single view, and are shared with everyone.

• We're good at communicating async, use DMs and distracting notifications with caution, and respect each other's work hours. And we'd never send you a calendar invite before making sure you're free.

• Weeks are tough, but weekends are sacred.

📐 About this role

Writer is experiencing an incredible market moment as generative AI has taken the world by storm. We have a once-in-a-career opportunity for the person that wants to create the experiences and events that people are craving. By attending industry conferences and hosting hands-on-keyboard workshops and intimate dinners, we’ve validated the win-win in engaging, high-impact events for both our business and our customers. We’re now looking for a Director, Events Marketing that is ready to take on this opportunity!

In this role, you will be responsible for the vision, planning, and execution of Writer’s events strategy, both in-person and virtual. You will bring Writer’s brand and values to life in experiences for our prospects and customers that achieve company objectives while providing the highest impact-per-minute possible for attendees.

To be successful, you will combine your expertise in end-to-end event management with a deep understanding of our target audience to create the right mix of owned and sponsored events to achieve our goals. You should possess excellent project management and communication skills to consistently create and execute pre-, during, and post-event plans. This is a highly creative and collaborative role, and you need a strong track record of producing innovative experiences while working closely with stakeholders, partners, customers, and industry experts.

You will report ‌to the VP of Marketing.

🦸🏻‍♀️ Your responsibilities

• Set the vision for how Writer hosts our own events and participates in third-party ones

• Create an events strategy that’s a win-win for providing value to attendees and achieving our business goals

• Own the full portfolio of online and offline events, from industry conferences to webinars to intimate dinners

• Demonstrate measurable impact of our events against our marketing goals, with emphasis on creating brand awareness and driving demand

• Execute end-to-end event plans that include pre-event promotion, during-event experiences, and post-event follow-up

• Manage all relationships and deliverables, from external vendor contracts to internal design requests

• Provide clear and consistent communication for each event to all stakeholders

• Maintain the events budget with responsibility for forecasting, budgeting, and reporting

• Set up and run both the in-person and virtual experiences, working closely with MOPs

• Partner with our community manager to execute community-first events

• Expand our events portfolio to address multiple personas

⭐️ Is this you?

• Know what it takes to make an event in B2B SaaS memorable

• Lean into the challenge of managing in-person, hybrid, and virtual events

• Think about the details that everyone else tends to overlook

• Put every task in your favorite project management tool because that’s how you operate (we use ClickUp if you were wondering)

• Understand what it takes to create the highest impact-per-minute experiences

• Can manage multiple workstreams at the same time

• Enjoy learning and using events technology (even though you’ll have marketing ops support)

• Take the initiative to plan in advance or solve in the moment, whichever is needed

• Feel confident in setting the vision for content and creative, but don’t shy away from getting into the numbers

• Are comfortable with a heavy travel schedule and are willing to be onsite as needed (a big plus if you like to use your travel time to write your next novel)

🍩 Benefits

• We don’t spend frivolously, but we do take care of our own. Besides smart, sincere colleagues and a vibrant work environment, we are proud to offer:

• Employer-covered medical plans, dental, vision, and life insurance

• FSA

• Competitive parental leave policy (parents actually work here!)

• Generous PTO

• Company stock options

• 401k plan with employer matching

• Flexible schedules

Writer is an equal opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Under the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.