Director, Insights & Analytics

Are you inherently curious? Do you find yourself digging in to find out “why?” Are you passionate about data and finding the meaning behind the numbers? Do you love to arm brands with insights and intelligence that lead to business solutions? If so, we might have the right job for you.

We are DeVries Global, an integrated communications agency headquartered in New York. Though we bring expertise across numerous platforms and disciplines, we aren't your traditional shop. Stripping away the tired definitions of "PR" or "advertising," we marry a data-informed, insight-driven approach with proven public relations and social media know how. We are imaginative, passionate, and decisive.

The Director, Business Intelligence will advance the impact of analytics across DeVries Global NY as a strategic partner to our clients and they will contribute to a culture of increased data literacy and data-driven decision making internally.
This role will be comfortable speaking both ‘business’ and ‘data’ with our internal teams, external vendors and our clients. They will continuously innovate and improve the ways we identify insights and measure results.

Most importantly, the Director, Business Intelligence will act as a trusted advisor to clients (both internal and external) with an eye toward business solutions. They should be well-versed in the role of PR/communications and understand how our work connects to the bottom-line of our clients.

Responsibilities

• Use, train, and evangelize best-in-class tools and capabilities to support data and insight needs across the agency
• Lead monthly reporting and measurement activities for a variety of existing clients
• Consistently assist in new business data analysis projects to support growth
• Collaborate with clients to understand analytics needs, develop plans to address those needs, and analyze and interpret data to provide insights
• Serve both short-term, quick-insights requests as well as longer-term, deeply analytical research needs for constant innovation
• Train and guide non-analytics staff as a part of a larger data literacy program

Education, Training, And Professional Experience

• Bachelor’s degree in marketing, public relations or an analytics related field preferred
• 7+ years of experience in analytics, reporting or measurement projects required, ideally with experience in the earned media, influencer, and social media data analysis
• Proficiency in Microsoft Excel with the ability to use complex formulas
• Social listening skills – experience with TalkWalker preferred
• Strong verbal and written communication, organizational, time management and critical thinking skills
• Experience with PowerPoint, with the ability to present findings in a visually appealing and informative format
• Ability to collaborate and work well with others

DeVries is proud to be an Equal Opportunity/Affirmative Action employer. DeVries recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

Employees must be fully vaccinated against COVID-19. Therefore, if hired, candidates must present proof of vaccination prior to start date, unless eligible for a medical or religious accommodation