Director of Brand Marketing - The Cosmopolitan

MGM Resorts International · Other US Location

Company

MGM Resorts International

Location

Other US Location

Type

Full Time

Job Description

The SHOW comes alive at MGM Resorts International

Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.

*This position is eligible to participate in the Companyโ€™s incentive plan.


Should overtime be worked, employees are paid overtime pay in accordance with state requirements.
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Eligible employees have the opportunity to participate in medical, dental, vision, and life insurance plans as well as 401(k) and time off plans. Specific program offerings vary by eligibility factors such as geographic location, employment status, and union membership.

Primary Responsibilities:

The Brand Marketing Director leads the development and execution (in partnership with the operations team) of all the property's guest facing communication needs as well as overseeing enterprise-wide marketing initiatives. This position is also responsible for the partnering with Creative Services teams to ensure successful development and execution of campaigns and projects to deliver on both short and long-term company initiatives.

  • Direct and manage all functions of marketing for various Lines of Business/Property by interpreting business needs and developing strategic marketing plans. Evaluate advertising initiatives on an ongoing basis through interpreting data, identifying trends, and making actionable recommendations for continual improvement to drive results and success for the company.

  • Develop and submit creative briefs, project requests, budget and timeline parameters for creative work. Partner with Creative Services teams to ensure creative needs are executed on strategy, on time and on budget. Serve as main point of contact for property marketing approvals and prioritization guidance on all campaigns and projects.

  • Serve as the brand subject matter expert and key marketing partner by consulting on all guest facing developments and communications with Line of Business/Property leadership and executives.

  • Drive and uphold the rollout of company processes and approach to work, highly focused on efficiency and effectiveness.

  • Manage and lead a team of marketers to maintain a work environment that promotes guest service, teamwork, performance feedback, individual recognition, mutual respect, and employee satisfaction ensuring quality hiring, training, and succession planning processes that encompass the Companyโ€™s diversity commitment.


Minimum Requirements:

  • Bachelor's Degree or equivalent experience in advertising, marketing or a related field.

  • 4+ years of prior relevant experience in advertising, marketing, client relationship management/client services, hospitality or a related field

Are you ready to JOIN THE SHOW? Apply today!

Apply Now

Date Posted

10/04/2024

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