Director of Brand Operations & Production

RESPONSIBILITIES:

Architect and evolve the end-to-end Brand and Creative operating model across intake prioritization production and delivery.

Establish governance frameworks operational standards and planning processes that enable scalable execution across Brand and Marketing.

Serve as a strategic partner to leadership on organizational design operational scalability production strategy and creative resourcing models.

Lead resource capacity and budget planning aligned to quarterly and annual go-to-market priorities.

Drive prioritization scope management and operational tradeoff decisions to protect execution quality team focus and organizational efficiency.

Develop scalable resourcing strategies across internal teams agencies production vendors and freelance partners.

Build and scale Production as a strategic operational function supporting global creative execution across campaigns content photo/video digital and brand initiatives.

Own the strategy and evolution of the creative technology ecosystem including project management systems workflow automation localization processes and digital asset management infrastructure.

Oversee end-to-end creative production and delivery across channels ensuring work is delivered on time on brand and aligned to global business needs.

Establish KPIs and reporting frameworks that improve visibility into operational performance delivery effectiveness team utilization and production efficiency.

Lead continuous improvement initiatives across workflows tooling automation and AI-enabled operational processes.

Build and lead high-performing Brand Operations and Production teams fostering a culture of clarity accountability collaboration and operational excellence.

QUALIFICATIONS:

10+ years of experience in creative operations marketing operations production operations agency operations or related operational leadership roles within high-growth multi-channel organizations.

Demonstrated experience building and scaling operational systems that support creative brand or marketing organizations.

Proven success leading resource planning prioritization and cross-functional execution across complex initiatives and stakeholder groups.

Experience establishing governance frameworks operational rigor and scalable workflows within matrixed organizations.

Strong understanding of integrated production workflows across campaigns content photo/video digital and global brand initiatives.

Experience overseeing multi-channel creative production across internal teams external agencies production partners and freelance networks.

Strong operational judgment with the ability to navigate ambiguity manage competing priorities and drive execution at scale.

Experience implementing workflow automation tooling enhancements and AI-enabled operational improvements.

Proficiency with project management platforms workflow systems and digital asset management tools.

Exceptional communication organizational and cross-functional collaboration skills.

Strong commitment to embracing and leveraging AI tools in day-to-day tasks ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.

What We Do

At WHOOP we’re on a mission to unlock human performance. WHOOP empowers members to perform at a higher level through a deeper understanding of their bodies and daily lives. Our wearable device and performance optimization platform has been adopted by many of the world's greatest athletes and consumers alike.

Why Work With Us

At WHOOP we’re focused on building an inclusive and equitable team with a strong sense of belonging for everyone—increasing representation in every way as our team grows. We believe that our differences are our source of strength—so much so it’s one of our core values.


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