Director of Marketing

Director of Marketing
Reports to: President/Chief Revenue Officer

*This position is REMOTE, however, we are seeking candidates in the Boston-area who will be able to meet in-person with our President/CRO on a regular basis.

Who You Are

The Director of Marketing will play an instrumental role in achieving Ascent’s growth and financial objectives by leading all areas of marketing, including but not limited to, product marketing, demand generation & account-based marketing, content marketing, branding, public relations, channel marketing, marketing analytics, trade shows and events.

Roles & Responsibilities:

• Possess a deep understanding of Ascent’s products, how they are implemented and intended to be used by customers
• Lead our demand generation efforts, content creation & distribution, customer retention, product marketing, partner marketing, company and employer brand, and PR programs
• Demonstrate a clear understanding of the sales process and product/services value propositions to position and sell high-value solutions to our existing and potential customer base through thought leadership and blogging, social media, and speaking engagements
• Optimize spend across various marketing channels including Paid Social, SEO and PPC, and traditional channels
• Support our comprehensive go-to-market plans across multiple geographies, channels, and market segments in collaboration with the Sales Team

Required Skills & Abilities 

• Significant lead generation experience with the ability to show what you did and how you measured your performance through metrics with a demonstrated record of results
• Successful at account penetration and can help grow existing accounts and excel at supporting sales, developing collateral and “Go To Market” messaging
•  Strong understanding of brand, inbound, and outbound marketing in enterprise software
•  Ability to set strategy aligned with company’s goals
•  Excellent verbal and written communication skills to effectively communicate with all internal and external stakeholders
•  Organized and very detail-oriented with the ability to budget resources effectively
•  Creative and not afraid to propose new ideas

Experience:

• Previous marketing experience in a high growth environment with responsibility for end-to-end program management
• Demonstrable success with managing campaigns involving cohesive programs around lead generation, including brand awareness generation
•  Deep understanding of sales tools (e.g. Sales Force, HubSpot) and a track record of leveraging technology in order to improve sales performance
•  Have worked in and with companies focused on B2B

Benefits

Ascent employees enjoy many benefits and perks, including:

• Competitive compensation - base, bonus + equity
• Medical, dental, and vision insurance; premiums paid 95% for the individual 
• Medical premiums paid 50% for covered dependents
• Medical HSA/FSAs
• Life insurance 
• 401K 
• Disability benefits
• Dependent Care FSA 
• Flexible PTO
• Remote work stipend
• Professional development stipend
• Charitable matching gift program
• The opportunity to work with smart people on challenging problems!

Who We Are

Ascent is a Chicago-based startup that closed its Series B funding round of $19.3M in Fall 2019. Founded five years ago, the team has since grown to 30 full time employees, led and supported by an executive team and board of directors with extensive experience in technology, regulatory compliance, sales and business operations. Ascent serves global financial institutions such as ING and CommBank, and is also working directly with regulators around the world in order to continually improve and advance our product.

A first mover in building proprietary RegulationAI™, Ascent delivers market leading regulatory knowledge as a groundbreaking new way for financial firms to manage compliance. It is our mission to help our customers protect their business from regulatory and reputational risk while reducing their overall cost to comply. 

We prioritize diversity, equity, and inclusion and believe strongly that a team with different backgrounds and perspectives produces better results. Together, we are solving a $64 billion global problem in regulatory compliance. Watch this video to learn more about what we do.

Ascent is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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