Director of Marketing Communications
Job Description
Description:
The Director of Marketing & Communications for Lockton Founders Series will provide leadership and oversight for internal Associate and external Client events, marketing and public relations, creation and execution of a digital communications strategy, and internal and external storytelling. This role will have multiple direct reports that include the Director of Creative Services, and Associates within the events, marketing and communications team. This role will be part of the Operations Leadership team, lead internal and external Lockton storytelling throughout our geographic footprint, and ensure a strong link to the overall Lockton marketing & communications strategy.
This is not a remote opportunity.
- Act as a Marketing & Communications Consultant to all of Lockton Founders Series leadership.
- Create and execute overall marketing and communications strategy to support Lockton Founders Series business and accelerate growth.
- Be an internal consultant to develop business needs into an effective and evolving marketing & communication strategy and execute the ongoing products/solutions.
- Manage oversight of internal and external marketing & communication materials to ensure brand consistency across the series.
- Provide thought leadership on effective messaging to the marketplace using current and innovative publishing mediums.
- Proactively advise the Series leadership on ways to market and promote news and accomplishments through multi-channel communications strategies.
- Stay current with industry trends and research alternative solutions to enhance reach and engagement.
- Manage direction and completion of Series projects as assigned, ensuring delivery of services is consistent with expectations.
- Ensure internal and external communications portray an accurate representation of Lockton's services, philosophies, and culture. Includes validating content through use of appropriate subject matter experts in Series and Center.
- Provide ideas for continuous improvement and innovation, including facilitating rollout of solutions across the Series that can be measured and/or observed.
- Partner with leadership and Center-based Marketing & Communication teams, ensuring appropriate collaboration and utilization of Lockton resources.
- Enforce editorial process for all Series related topics submitted for internal or external publication.
- Provide regular updates to leadership on status of service delivery for assigned projects.
- Provide periodic updates to leadership on adherence to expense management and resources set-forth in the annual budget.
- Maintain Lockton's standard of "Best Places to Work", resulting in retention of key Associate and Producer talent.
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Qualifications:
- 10+ years of experience leading marketing & communications strategy and execution
- Outstanding executive presence and high emotional IQ
- Bachelor's degree in a related field
- Up to 10% travel with ability to travel via car and airplane
- Proficiency with MS Office programs
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Date Posted
03/10/2023
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