Director of Marketplace Analytics

About Rokt

Rokt is the global leader in ecommerce technology, helping companies seize the full potential of every transaction moment to grow revenue and acquire new customers at scale. Fanatics, Live Nation, AMC Theatres, PayPal, Uber, Hulu, Staples, Lands’ End, and HelloFresh are among the more than 2,500 leading global businesses and advertisers that use Rokt's solutions to drive more value through every transaction by offering highly relevant messages to their customers at the moment they are most likely to convert.

With our December 2022 secondary transaction, Rokt’s valuation increased to $2.4 Billion. We are expanding rapidly and globally – operating in 14 countries across North America, Europe and the Asia-Pacific region with the largest office in NYC and a major R&D hub in Sydney. With 50% annual growth and a vibrant company culture, Rokt has been listed in ‘Great Places to Work’ in the US and Australia. Our award-winning culture is guided by our eight core values: smart with humility, own the outcomes, force for good, conquer new frontiers, enjoy the ride, raise the bar, communicate with impact, and disagree then commit. These values help us attract, engage, and develop the right talent around the globe and ensure we foster an environment that helps us all do our best work. Keen to join a fast-growing company and a vibrant culture? Learn more at rokt.com.

About the Role

Rokt is hiring a Director of Marketplace Analytics to join our Analytics team. We are a data driven company, and data is at the heart of all of our decision making. We are looking for someone who will help the business innovate and grow through comprehensive and actionable data driven insights. As a Director of Marketplace Analytics, you will hire and develop a team of Marketplace Analysts and Marketplace Analytics Managers in a player-coach capacity, be responsible for partnering with our GTM teams and using data to prioritize our GTM roadmap and measure the success of key initiatives. You will also work cross functionally across Engineering, Data Science, and the Product Analytics team to generate actionable insights and influence their roadmaps. You and your team will also be expected to own and develop new metrics, measurement frameworks, track performance, define success for various features and investigate changes in their KPIs. An ideal candidate will have experience managing a high performing Analytics team that develops scalable data products, produces accurate and statistically robust analyses, and communicates in a way that makes analyses and models easy to interpret by stakeholders and other analytics teams.

Requirements

• Lead and grow a team of analysts responsible for extending thought partnership to GTM and Engineering teams through analyses, reporting, and modeling
• Guide analysts and analytics managers on conducting quantitative analyses on partner, advertiser, and customer behavior to help GTM and Engineering refine their client strategy
• Provide GTM and engineering teams with recommendations about our partners, advertisers, and end customers that help them achieve business outcomes through by unearthing actionable insights across our product suite
• Drive data product development of dashboards, metrics, readouts, etc. at scale; democratize these data products across GTM and Engineering
• Devise strategies to reduce tech debt holistically
• Partner with Data Science to democratize the usage of models such as churn models across our GTM and Growth teams
• Offer thought partnership to stakeholders by deconstructing problem statements into quantitative hypotheses and proposing associated analyses
• Collaborate with the GTM team to set SMART goals for the organization and implement methods to track progress
• Build a high performing organization that leans into the future skills of analytics capabilities and solutions; democratize data driven decision making across GTM and Engineering functions at Rokt
• Develop and execute on team strategies and roadmaps; collaborate effectively with other Analytics leaders at Rokt to develop solutions that impact multiple stakeholder teams

Minimum Qualifications

• Bachelor's Degree in Engineering, Operations Research, Statistics or an equivalent quantitative field
• 8+ years of experience in Analytics or Data Science
• Experience building and leading a team of analysts/managers and fostering their career growth. 4+ years of experience managing Analytics teams
• Experience with creating team strategy, roadmaps, and OKRs based on stakeholder needs
• Deep SQL skills and proficiency in working with big data and ETL management
• Expertise with a statistical language such as Python or R
• Detail-oriented and comfortable structuring nebulous discussions
• Comfortable working cross-functionally to create alignment between GTM, Engineering and Product teams and synthesize complex analyses to drive decision-making
• Experience with visualization tools such as Tableau and coaching analysts and managers on best visualization practices
• Strong stakeholder management experience
• Team player who positively contributes to the culture of the Analytics team and Rokt

Preferred Qualifications

• Master's Degree in Engineering, Operations Research, Statistics or an equivalent quantitative field
• 10+ years of experience in Analytics or Data Science; 3+ years of experience analyzing ecommerce data
• 5+ years of experience managing Analytics teams
• Strong understanding of Analytical Engineering to handle big data
• Ability to teach basic ML modeling to managers and analysts, and collaborate with Data Science on more complex ML models
• Experience communicating results and business impact of analytical deep dives to senior leadership

Benefits

• Safety is our highest priority. We actively invest in the growth of our people and the strengthening of our communities. Our NYC office is 100% vaccinated to keep our employees and community safe and healthy. We require all Rokt’stars and anyone else who will be onsite at the Rokt NYC office–clients, contractors, vendors, and suppliers–to show proof of vaccination and their booster shot.
• Work with the greatest talent in town. Our recruitment process is tough but diligent. We’re constantly aiming to implement our value of “raise the bar” and set high standards for our Rokt’stars. This is essential in our high-performing, high-grow culture where we strive to bring in the brightest and best talent. Our teams thrive by challenging the status quo and we encourage all of our teams to unleash their desire to achieve something bigger.
• Join a community. At Rokt we’re a community of curious explorers. We’re not afraid of venturing into uncharted territories. We work together as one single, aligned team. We value diversity and transparency which is why we support a number of internal employee resource groups including an EDI steering committee, Rainbow Rokts that empowers our LGBTQIA+ Rokt’stars, Womxn who Rokt that promotes gender equality in tech, and more.
• Accelerate your career. We want you to unleash your full potential. This is why we have an annual ‘Level Up’ allowance of $5,000 that gives Rokt’stars the ability to take courses, attend events, go to training, and more to help our great employees become even better leaders.
• Take a break. When you work hard, we know you also need to rest. We offer generous time off and parental leave policies, as well as mental health and wellness days for all employees. We even incentivize individuals to utilize their PTO with “High 5” days, an additional 5 days of PTO when you’ve used 75% of your allotted annual paid leave. We also offer a paid Rokt’star Sabbatical for employees who have been with us for 3 years or more.
• Stay happy and healthy. In order to unleash our potential, we want to ensure you’re able to keep your wellbeing a priority. This means you can enjoy a well-balanced, catered lunch 5x a week in the office along with healthy snacks. We also want you to feel at home when coming into work which is why we’re a dog-friendly office so you can bring your furry friend to work with you. As part of your wellbeing benefits, we offer a wellness stipend so you can enjoy the gym on us! In the US, access generous retirement plans like a 4% dollar-for-dollar 401K matching plan and get fully funded premium health insurance for your entire family!
• Become a shareholder. All Rokt’stars have stock options. If we succeed, everyone is rewarded.
• See the world! We want our Rokt’stars to enjoy the ride. As we aim to bring meaning and fun to our everyday work, we host global all-staff events in amazing locations (Phuket, Thailand in January 2020, Hawaii in May 2022, and Whistler in 2023). As we strive to build a community of curious explorers, we also offer generous relocation packages for those interested in moving to another Rokt office. We have bustling offices in great cities including: New York, Sydney, London, Singapore, and Tokyo.
• We believe we’re better together. We love spending time together and are in the office most days (most teams are in the office 3-4 days per week). We also get that you need to balance your life and your commitments so you have flexibility to manage your own hours and can spend up to a week of every quarter working from anywhere.
• We believe in equality. Rokt is an Equal Opportunity Employer and we know our collective strength comes from how different we all are. We encourage you to apply for one of our open roles—irrespective of socio-economic status or background, age, gender identity, race, religion, sexual orientation, color, pregnancy, carer/family responsibilities, national and social origin, political opinion, marital, veteran, or disability status.

#LI-Hybrid

Salary Range - $220,000 - $250,000 + (great) benefits + equity!