Director of Video

Founded in 2005, Hypebeast is a leading platform for men’s contemporary fashion and culture. Culturally curious, Hypebeast's devotion to discovery has made it one of the premier online destinations for editorially-driven news and commerce. Currently operating in over 15 markets, readers can stay up to date with the latest culturally-relevant news and developments on men’s fashion. For more information, visit Hypebeast.com.

The Director of Video will be responsible for developing and producing multi-faceted content projects globally. The Director of video will be responsible for leading entire project life-cycles, from concept through production, post, review, and launch phases.

The ideal candidate has a passion for fashion, culture and the different categories HYPEBEAST covers, as well as a track record of cross-functional leadership, impeccable organizational and project management skills. Furthermore, they possess a high level of accountability, an understanding and appreciation of high production value, a talent for creative problem solving, and the ability to thrive in a fast-paced creative team environment.

This person will be working alongside HYPEBEAST sales, account management, and creative production teams to oversee global IP, series, and Hypebeast franchises. They'll also be responsible for formulating new concepts and video projects, overseeing a robust video team and P&L, as well as hitting video team KPIs and targets.

The position calls for a self-starter who has deep experience in handling multiple work streams and team members, developing creative and strategic plans with cross-functional departments, which translate to executing against a wide variety of creative and strategic business briefs/marketing channels. They also need to possess a strong creative content production background, including managing internal and external development.

Responsibilities:

• Conceive, implement and measure video campaigns on a daily basis across all relevant channels
• Develop tactics, plans, partnerships and tools that help achieve the business goals
• Maintain relationships with external and internal teams to brief and manage original content for distribution
• Lead all communication with international leads on priorities and video best practices
• Establish and maintain video standards
• Responsible for overseeing content production for all Hypebeast franchises and making sure video content across Hypebeast is on-brand
• Launch, grow and manage channels where relevant ensuring milestones are set and met
• Manage video production budgets and report on campaigns based on analysis to ensure the most effective approach.
• Work on strategic partnership opportunities with TikTok, YouTube, Instagram, and others to deliver business goals.
• Manage, hire and train team members as necessary to fulfill business needs.

Requirements:

• 10+ years production, agency, or comparable experience with an understanding of all facets in the media industry
• Expert understanding of HYPEBEAST’s content space with a strong grasp of what’s new, what’s trending, and how this fits within the context of the company’s brand narrative
• Comprehensive understanding of design and production process, including post-production and motion graphics with a meticulous eye for detail
•  Detailed understanding of digital media software tools (Adobe Premiere Pro CC, Photoshop, Final Cut Pro, After Effects etc.)
• Produce large scale original content campaigns including video and deliverables, with a strong emphasis on innovation and design for the content space.
• Deep understanding of marketing, video integration, advertising, and social channels.
• Ability to draft creative briefs, manage asset production, and direct multiple cross-functional and cross-disciplinary team members
• Background in video production with previous on-set/location experience
• Knowledge of project breakdowns, budget and scheduling and understands how to prep a project rolling into production
•  Strategic planner who can work with agencies and vendors, inclusive of creative direction and budgets
•  Proven track record of leading cross-functional efforts and keeping a strong collaborative tone
• Impeccable social, oral communication, and written skills, including the ability to communicate and collaborate with all types of personalities and levels of people
•  Ability to develop clear, concise documentation, including project briefs
•  Willingness to take initiative and to innovate
• Flexibility to provide a level of participation outside of regular office hours to support projects during all phases of the process especially during launch periods

If you think you’ve got what it takes, please provide your cover letter, resume and expected salary.

This position is based and located in New York. Candidate must be eligible to work in the US.

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