Director, Paid Search

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Director, Paid Search in United States.

This senior leadership role sits at the intersection of performance marketing strategy, client relationship management, and cross-channel growth. You will oversee a portfolio of high-value clients, acting as a trusted advisor to executive stakeholders while shaping full-funnel Paid Search strategies that directly impact revenue and business outcomes. The role requires strong commercial acumen, the ability to translate complex data into clear strategic direction, and a deep understanding of modern search platforms and automation. You will also play a key role in aligning search initiatives with broader media channels such as Social, Commerce, and TV/Audio to drive integrated performance. In addition, you will be responsible for team leadership, operational excellence, and financial performance across your accounts. This is a highly visible position in a fast-paced, data-driven environment that values innovation, accountability, and measurable growth.

• Own and grow senior client relationships, aligning Paid Search strategy with broader business objectives, P&L goals, and customer journey insights, while guiding executive-level decision-making through QBRs and strategic presentations
• Lead full-funnel Paid Search planning, ensuring integration with other channels and translating data, platform signals, and insights into actionable growth strategies
• Oversee platform strategy and automation adoption (including value-based bidding and Performance Max), ensuring best practices, governance, and performance optimization across accounts
• Drive measurement excellence through hypothesis-driven testing frameworks, experiment design, and clear financial impact evaluation tied to business outcomes
• Ensure high standards of data quality, tracking integrity, and forecasting accuracy, while embedding scalable processes and QA systems
• Lead and develop a high-performing team, setting clear goals, coaching talent, and building a strong succession pipeline
• Manage financial performance across accounts, including margin, utilization, capacity planning, and revenue forecasting in collaboration with finance partners
• Foster cross-functional collaboration and continuous improvement by sharing frameworks, insights, and best practices across teams

Requirements:

• 10+ years of experience in Paid Search and Shopping, managing large-scale accounts with significant monthly media spend
• 3+ years of people leadership experience, including managing managers or senior individual contributors
• Strong expertise in Google Ads, Microsoft Ads, SA360 or similar platforms, and familiarity with automation tools and scripts
• Deep understanding of performance measurement, including GA4, experimentation design, forecasting, and incremental testing methodologies
• Strong cross-channel knowledge, with the ability to connect Paid Search strategy to broader digital marketing ecosystems
• Solid financial acumen, including margin management, forecasting accuracy, and capacity planning
• Proven ability to communicate complex strategies to executive stakeholders in a clear, structured, and influential way
• Experience integrating data-driven insights into campaign strategy and optimization at scale
• Google Ads Search and Shopping certification (or willingness to obtain within 60 days)

Benefits:

• Salary range: $130,000 – $155,000 annually
• Incentive compensation program including monthly variable revenue share and discretionary annual performance bonus
• 100% remote work environment with full flexibility
• Unlimited PTO plus 20 paid holidays for strong work-life balance
• Comprehensive healthcare coverage (medical, dental, vision, life & disability) and flexible spending accounts
• Retirement plan with company match up to 4%
• Parental leave: 16 weeks fully paid for birthing parents, 12 weeks for partners
• Learning and development programs including mentorship, leadership training, and on-demand learning resources
• Wellness and lifestyle perks including telemedicine, therapy access, and additional employee support programs
• Equity participation and performance-based recognition programs