Director, Portfolio and Solutions Marketing
Job Description
Envoy is transforming modern workplaces for flexible work to bring people together so they can connect, collaborate, and thrive. Envoy’s workplace platform has redefined how companies welcome visitors, improve the employee experience, book desks and conference rooms, and manage deliveries in 16,000 locations around the globe by designing products for a flexible workplace experience. Companies like Slack, Pinterest, and Warby Parker rely on Envoy to create an unrivaled first impression and keep their offices secure and compliant. We are proudly backed by Andreessen Horowitz, Menlo Ventures, Initialized Capital, Brookfield Growth, and many others.
With more than 150,000 new sign-ins every day, Envoy Visitors creates a warm welcome for guests while safeguarding people, property, and ideas. Envoy Desks gives employees the flexibility to reserve a desk for the days they are in the office and helps them collaborate with teammates by coordinating on-site schedules. Envoy Rooms provides a simple solution to book meeting rooms and free up unused space. Envoy Deliveries ensures packages reach their recipients without mailroom pile-ups. Envoy Connect combines hospitality with security to welcome visitors in multi-tenant buildings. Our workplace platform is designed to connect to workplace tools you already use and new apps built by developers that will shape the future of work.Â
Our motto is to challenge the status quo, and we like to innovate fast to help our customers create workplaces people love. If this world sounds exciting, we’d love for you to help us build the workplace of the future.
The Director, Portfolio & Solutions Marketing is an expert in the category we serve, bringing insights around industry trends and topics, the competitive landscape and market needs to inform both our technology roadmap and go-to-market strategy.
You play a central role ensuring Envoy is turning up in the market with a differentiated narrative, as well as audience and industry playbooks to drive account engagement, conversion and revenue impact.
This is not a remote position. The ideal candidate will need to be onsite & able to participate in hybrid work.
You will- Leading and mentoring a small team of Portfolio & Solutions Marketers
- Conduct segmentation and account analysis to identify the most impactful customer conversations/strategies, use cases, solutions and plays for new logo and upsell/cross-sell pipeline generation
- Develop breakthrough, market making narratives and differentiated messaging around business use cases/initiatives, persona’s and vertical industries to inform our GTM strategies
- Oversee market needs, competitive landscape and translate learnings into actionable response strategies, battle cards and plans for all external facing roles
- Build and oversee a compelling customer facing content strategy and asset library that resonates at MOFU and BOFU stages in the buyer’s journeyÂ
- Publish messaging playbooks, pitch decks, enablement assets and train all customer facing teams on successfully driving engagement and conversations around Industries, persona’s and their needs
- Lead an impactful, innovative launch strategy with supporting pricing/packaging offers, identifying release market makers and core themes to generate maximum reach and interest
- Act as an external evangelist and expert with strong POVs supporting speaking engagements, industry analyst briefings, media interviews, community engagement, blog creation and events
- Measure messaging, playbook and content effectiveness and deliver on KPIs that show your function’s business impact around awareness, pipeline creation and customer wins
- 6+ years demonstrated SaaS portfolio/product marketing/solutions marketing experience to mid-market and enterprise segments, verticals and multiple persona’s/buyer groups
- 2+ years leadership and management experience leading smaller teams with a track record of inspiring them to do their best work
- Exceptional storytelling, communication and collaboration skills with a track record of successfully interfacing across multiple functions (Marketing, Product Management, Sales, Customer Success)
- Showcasing past success around segmentation, persona and industry message development, and play based account targeting strategies
- The ability as a leader to roll your sleeves up and build the foundation while also bringing strategic insights and framework to this function
- Follows a metrics driven, analytical approach
- A person who drives to execution, seeks accountability and thrives in a growth environment
- An exceptional writer and spoken communicator
- Highly organized & autonomous
- Comfortable and energized operating in a fast moving organization
- Passionate about our product and working with Enterprise sized businesses
- Entrepreneurial and self-motivated
- Consultative with demonstrable experience
- Enthusiastic about learning and growing at Envoy
- Intellectually curious and ambitious
- A high degree of trust in your ideas and execution
- An opportunity to partner and collaborate with other talented people
- An inclusive community where you feel welcomed and cared for as a person
- The ability to make an immediate impact helping customers create a great workplace experience
- Support for your personal and professional growth
Envoy's compensation package includes market competitive salary, equity for all full time roles, and great benefits. If you are located in San Francisco Bay Area, our expected cash compensation for this role is $175K-$206K (Annually). Â We are hiring for multiple levels and backgrounds, so final offers may vary within the range provided based on experience, expertise, and other factors.
If you have any questions related to compensation, please contact Recruiting after you apply.
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By applying for this position, you acknowledge that you have received the Envoy Privacy Notice for applicants, which is linked here. Completing this application requires you to provide personal data, such as your name and contact information, which is mandatory for Envoy to process your application. Envoy is an EEO Employer and does not discriminate on the basis of any characteristic protected by local, state or federal law.
Envoy will comply with federal and state mandates regarding COVID-19 vaccinations. We will require employees coming on-site to be fully vaccinated, which includes a booster.
Date Posted
03/26/2023
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