Director, Public Relations

Public.com · Brooklyn NY

Company

Public.com

Location

Brooklyn NY

Type

Full Time

Job Description

About us:

Public is an investing platform that allows everyone to invest in stocks, ETFs, crypto, and alternative assets, like fine art and collectibles—all in one place.

Public’s platform helps people be better investors with access to custom company metrics, live shows about the markets, and real-time analysis. Members control how they invest with a suite of powerful tools and get insights from a community of millions of investors, creators, and analysts.

Since 2019, Public has raised over $300 million. Investors include Accel, Tiger Global, Will Smith's Dreamers VC, The Chainsmokers' Mantis VC, and Shari Redstone's Advancit Capital, as well as renowned figures in business and culture, like Sean ‘Diddy’ Combs, Maria Sharapova, Tony Hawk, and NYU Stern professor Scott Galloway.

About the role: 

Public is in the midst of a pivotal moment in time where changes in the financial markets are intersecting with the likes of pop-culture, tech, and even policy discussions on the hill. The Director, Public Relations role will be responsible for managing this unique combination of opportunities, and seizing the right chances to spotlight us in the news and media.

We are looking for an experienced PR executive who wants to drive major impact in a creative and very fast-paced environment. This role will be responsible for advancing and protecting Public’s reputation by building trust and credibility amongst our industry and the general public. The Director, Public Relations will own all PR initiatives, including ongoing and campaign-specific PR initiatives in order to deliver on our business goals, increase brand awareness, improve brand perception, and propel organic growth. 

This role is based in New York and will report directly to one of our co-CEOs. 

What you’ll do: 
  • Help elevate the profile of the company through press, strong relationships, helping the industry at large, events, and more.
  • Discover and seize opportunities to inject ourselves into news and stories.
  • Utilize your network of strong media relationships, as well as proactive outreach methods, to broaden our brand awareness and continually improve our perception through placements in high-quality publications. 
  • Develop and lead PR plans to support product launches and consumer campaigns. You will be responsible for defining the goals and KPIs for each initiative, and for executing them through high-quality pitches, press releases, etc. You will equip our media partners with all of the information and tools they need in order to tell the story that we want to tell. 
  • Measure and assess both ongoing and campaign-specific efforts against previously defined goals and KPIs to determine success, develop learnings, and optimize future efforts.
  • Collaborate with leadership and cross-functional teams to understand: the purpose and goals of various features; timeline expectations; and product dependencies. You will be expected to develop a deep knowledge of our product functionality and roadmap. Relatedly, it will be important for you to maintain a thorough understanding of the competitive fintech landscape. 
Who you are:
  • You hold 7-10 years of PR experience, including media relations and corporate communications at a high-growth start-up and/or established, innovative, consumer tech company. 
  • You have demonstrated success in developing authentic relationships with the media, and with top-tier contacts across the industry, including in: consumer, tech, business, pop-culture, legal, and regulatory. And as such, you maintain a proven track record of delivering high-impact placements. 
  • You are proactive and driven; from relationship building to actually executing the work – you thrive in a fast-paced, deadline-oriented environment, and are willing to roll up your sleeves to get things done. 
  • You have excellent communication and operational skills. You manage projects, time, and relationships exceedingly well.  
  • You are highly organized and detail oriented. Whether you’re working alone or within a broader team, you continue to drive the work forward, all while keeping your key stakeholders informed of and aligned with your progress. 

Public.com is an equal employment opportunity employer to all employees and applicants for employment, and prohibits discrimination and harassment of any type. We celebrate people of all race, color, religion, age, sex, national origin, disability status, genetics, veteran status, sexual orientation, gender identity, or expression.

The pay range for this position in NYC is $150,000-$230,000/year; however, base pay offered may vary depending on job-related knowledge, skills, and experience. Base pay information is based on market location. 

Apply Now

Date Posted

12/07/2022

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6

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