Director, Revenue Operations - Marketing

Shape the future with intelligence and creativity!
We are looking for those passionate about a world where technology and creativity converge, where incredible work is inspired by brilliant analysis. Bold creators, owners and achievers. Ready to bring everything they've got, to build with care and consideration and deliver truly Intelligent Creative.
The Director, Revenue Operations - Marketing will be responsible for the development and oversight of strategic revenue programs, processes and tools focused on enhancing team productivity and go-to-market effectiveness. This role will be aligned to our marketing organization and it will be a leadership position across the full revenue operations value chain.
Responsibilities:

• Work with sales & marketing to manage, optimize, and run the systems and processes to support the end to end revenue operations value chain.
• Support the Head of Marketing and marketing organization, specifically in cross-functional account based marketing and demand generation. Support the marketing budget process and operational metrics.
• Be the central administrator of marketing and sales enablement technology to guide best practices, oversee documentation, troubleshoot, and ensure technology features and functionalities are implemented and integrated efficiently for scale.
• Help support a data-driven growth strategy by working with leadership to provide recommendations. Design and track KPIs, campaign performance, and identify insights and trends that can be used to improve targeting/messaging/conversion.
• Sales and MarTech Optimization: Ensuring successful and appropriate tech integration across marketing and sales platforms. Be the Salesforce advocate for marketing to support ABX for sales/marketing execution.
• Provide analysis to understand the performance of marketing channels (attribution), identify opportunities and make recommendations for improvement. Create marketing influenced pipeline forecasts and ABX measurement dashboards, tracking sales activities.
• Work alongside GTM leadership to define marketing and sales goals, quotas, and territories, and provide insights and recommendations on performance and trends

Qualifications:

• 7+ years of experience in Revenue/Marketing/Sales Operations
• 5+ years in a B2B Enterprise Software/SaaS company
• Strong understanding of marketing and sales processes, methodologies, and tools, with a proven track record of success in developing & implementing standards for marketing and sales excellence
• Specific tool experience in Marketo, Demandbase, Salesforce, LinkedIn Sales Navigator, Sales Intelligence tools (Gong), and other tools that drive Sales productivity
• Excellent analytical skills; ability to analyze complex data sets, draw meaningful insights, and provide actionable recommendations to support sales decision-making
• Experience driving complex cross-functional projects from ideation to execution
• Startup experience, preferred

About VidMob
VidMob is the leading creative effectiveness platform, trusted by the biggest global brands to drive ROI through AI-driven creative data. With unmatched AI & ML technology and the most connections to the world's leading digital channels like Google, Meta, Amazon Ads, TikTok, LinkedIn, Twitter, Snap, Pinterest, Hulu & Reddit, VidMob delivers powerful creative insights that result in meaningful business impact. Clients can effectively measure creative quality, and learn their brand's best practices in an end-to-end platform to get the most out of every media dollar they invest. VidMob is a mission-driven organization, donating over 1% annually to fund pro bono creative projects for nonprofits.
Learn more about VidMob at www.vidmob.com and VidMob Gives at www.vidmob.com/vidmob-gives