Director, Social & Influencer Marketing

Dentsu · New York City, NY

Company

Dentsu

Location

New York City, NY

Type

Full Time

Job Description

Company Description

MKTG S+E is a global integrated agency that harnesses the power of sports and entertainment to impact human behavior through meaningful marketing solutions and experiences. Our key differentiator is "knowing people better than anyone else" and using deep consumer insights to establish powerful connections between sports properties and brands.

Across strategy, measurement, content, hospitality, and events, we connect the sports and entertainment industry and companies around the world to deliver meaningful marketing solutions and experiences that are differentiated. The experiences that we create engage customers, build memorable brands and deliver value. We are part of the broader dentsu Sports International network.

Job Description

We're looking for a Director, Social and Influencer Marketing who has a knowledge and passion of the sports industry to help lead social and influencer-led campaigns across our client roster.

  • Reporting to the VP of Social and Influencer Marketing, you'll lead end-to-end social strategy and influencer campaigns, including strategy, creative development, editorial calendar management, campaign execution, and reporting.
  • You'll be the daily lead across main accounts related to sponsorships across sports and entertainment.
  • You'll manage a growing team across multiple clients.
  • You'll partner with sponsorship/consulting teams to guide social strategy and develop best practices, and production and creative teams to develop ideas through execution.
  • You'll achieve team revenue targets by organically growing existing client engagements, and leading new business opportunities and pitches.
  • You keep up with social trends, content formats, emerging platforms, and updates.
  • You'll manage projects and create timelines based on priorities, and resource availability
  • You'll manage budget, invoicing, and reconciliations.

Qualifications

  • 8 years minimum experience in a similar role
  • Expertise of the social media landscape; proficiency developing social and influencer campaigns
  • Well-versed in strategy development and analytics
  • Experience managing at least one direct report
  • You know what's #trending in sports and culture
  • Comfortable developing new business pitch decks and presenting
  • Experience managing budgets
  • Excited to grow our business, which may involve periodically working non-standard hours

Additional Information

The anticipated salary range for this position is $83,760 - $145,560. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

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Date Posted

05/04/2024

Views

17

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