Ecommerce Content Marketing Manager (Hybrid)

Job Description:

The Ecommerce Content Marketing Manager will be a key member of Belkin's dynamic global digital marketing team. They will be an influential voice in shaping the success of the fast-growing global ecommerce business and winning marketshare on the Amazon marketplace. They will have the opportunity to partner with global leaders across multiple cross-functional organizations that include Brand, Social Media, CRM, PR, Sales, external agencies and creative partners. Their focus will be to increase Belkin's digital fluency, brand storytelling and to ultimately optimize for sell-through performance.

Specific responsibilities include:

• Lead entire creative briefing process with agency partners for development of content asset.
• Project manage and actively communicate status and timelines to key stakeholders and global partners.
• Own, track and maintain database and log of content development schedule and assets.
• Drive content strategy, development and implementation for new product launch and key campaigns.
• Be a leader and key contributor to test-and-learn agile workflow.
• Work primarily through Amazon Vendor Central, Amazon search term reports, A/B testing tools, and Amazon storefront to upload and optimize product listings and brand assets.
• Regularly update content and propose ideas for how to improve and enhance quality of marketing content, user experience, and assets to improve sell-through.
• Regularly explore current online content marketing trends and conduct frequent competitor analysis to ensure that our content is optimally positioned and we're offering best-in-class user experiences.
• Leverage analytics to guide content strategy and optimize content positioning.
• Collaborates with Product Management, Sales, Regional Management and Legal teams to ensure accuracy of copy, specifications, legal marks, etc. for all materials produced.
• Develops launch calendars, manages product schedules and ensures deadlines are communicated to global and cross-functional teams including APAC, EMEA, and ANZ.
• Update and maintain digital content for assigned product categories as needed.
• Collaborates with regional sales teams to understand retailer requirements related to digital content to ensure timely launches within the region. Work closely with product management, industrial design teams, and engineering to ensure accurate content development.
• Fulfills responsibilities under ISO 9001 and 14001; understand and fully support ISO system.
• Comply with Health and Safety requirements of Belkin.
• Maintains a safe and clean work environment.
• Understands and follows company rules and regulations.
• Perform other related duties as assigned.

Education and Experience Requirements:

• Minimum 4 years' experience working in digital content marketing in consumer electronics or similar industry.
• Passion for best-in-class online copy, imagery, design and UX
• Basic understanding of web templates and content management systems.
• Familiar with digital marketing/social media tools and understanding of digital terminology.
• Strong familiarity with MS Excel, Power Point, and Word
• Project management experience strongly preferred
• Bachelor's degree in applicable discipline.
• Detail oriented individual, with a strong focus on project management and adherence to timelines.
• Strong communication, collaborative and writing skills.
• Ability to work well with others; team player and customer focused.

What you're getting into

We've got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding - for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.

You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you'll be motivated to pursue the ideal.

Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you'll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.

We are committed to diversity. Belkin is an Equal Opportunity and Affirmative Action Employer M/F/D/V. We maintain a drug-free workplace.

All candidates applying for a job in the EMEA region, please review the Applicant Privacy notice HERE

Location:
El Segundo, California