eCommerce Paid Media Specialist

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Our core company mission and values
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We are on a mission to provide more online freedom to people worldwide.  Join us on the journey!

Here is a video from HelloChakra CEO and co-owner: https://www.dropbox.com/s/zms0ivl6alha7xs/Yuli HelloChakra Job Post Intro.MOV?dl=0

Our core values are the following:

🔵Excellence in everything we do (“I go above and beyond!”) - We believe in being excellent and showing it with our actions and mindset in absolutely everything we do day to day.
🔵Ownership and responsibility (“I own it”) - We believe in taking full ownership and full responsibility for everything we do. That means taking full ownership of every small task and taking responsibility for deliverables and outcomes.
🔵Push the limits (“I don't take No as an answer”) - We love pushing the limits and we do not take no as an answer. WE push their limits so that we can grow professionally.
🔵Cooperate and Serve (“Everyone matters”) - We believe in team cooperation and serving both our external customers and serving all of our internal team.

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About the role
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We are looking for an eCommerce Paid Media Specialist to handle and own our paid media channel.

We are launching a few new brands and products and we are looking for an expert to set this marketing channel for us from scratch.

You would own this channel of traffic, create a strategy, execute it and create additional traffic to HelloChakra’s website and drive sales and help us grow our brands.

Top technical/hard skills you need to have for the role:

• Search Engine Marketing (SEM): Deep understanding of SEM best practices, including keyword research, ad group structuring, bidding strategies, and optimization tactics.
• Understanding of Landing Page Optimization: Knowledge of conversion rate optimization (CRO) practices for landing pages to ensure paid traffic converts effectively.
• Creativity and Copywriting: Ability to develop compelling ad copy and creative strategies that align with brand messaging and drive engagement.
• Paid Media Platforms: Proficiency in major paid media platforms, such as Google Ads, Bing Ads, Facebook Ads Manager, LinkedIn Campaign Manager, Instagram Advertising, and Twitter Ads, among others.
• Budget Management: Ability to effectively manage advertising budgets, allocate spending across campaigns, and optimize for ROI
• Data-driven Decision Making: Ability to use data to inform decisions, improve campaigns, and drive results.

  
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About you
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To excel in this role, you need to have the following personality/character traits you need to have:

• 5+ years of experience running paid media campaigns & scaling them in a sustainable & profitable way across multiple paid media chanells.
• Someone who is hungry to deliver results, with high levels of marketing efficiency. Prove us you are hungry!
• Hunter attitude that is willing to do whatever it takes to get the result done.
• Analytical Thinking: The ability to analyze data and draw meaningful insights is crucial for a paid media expert. They need to understand the performance of their campaigns and make data-driven decisions to optimize results.
• Creativity: While it’s a data-driven role, creativity is also essential for creating compelling ads that attract and engage users.
• Attention to Detail: With so many variables at play in a paid media campaign, a keen eye for detail is important. This skill is critical when setting up and managing campaigns, analyzing data, or creating reports.
• Adaptability: The digital marketing landscape is ever-changing. A paid media expert must be able to adapt quickly to new trends, platform changes, and evolving best practices.
• Communication Skills: Effective communication is important in this role for presenting insights, explaining strategies, and collaborating with other teams.
• Problem-Solving: The ability to identify issues that may be impacting campaign performance and finding effective solutions is a valuable skill.
• Time Management: A paid media expert often needs to manage multiple campaigns across different platforms simultaneously. Good time management skills can help them prioritize tasks and work efficiently.
• Resilience: Digital marketing campaigns may not always perform as expected. Being able to handle setbacks and maintain a positive attitude can be beneficial.
• Project Management: While not necessarily a soft skill, the ability to manage projects from initiation to completion, coordinate with other teams, and meet deadlines is essential for success in this role.
• Strategic Thinking: While the role involves hands-on execution, strategic thinking skills are necessary for planning effective campaigns, identifying opportunities for growth, and making high-level decisions based on campaign data.

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Benefits
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What’s in it for you?

🔵Fully remote and full-time role
🔵Fully flexible working schedule; you can be online at any time during the day as long as you deliver results. The company measures only performance and results
🔵With outstanding performance, there are regular salary increase opportunities if you can deliver outstanding results. Salary increases have to be connected to performance only.
🔵Professional growth opportunities to a more senior role
🔵Company swag
🔵Access to personal development fund as well as an emegency fund
🔵Comission based role that allows you to earn more if you help us bring in more revenue
 
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Hiring process + How to apply
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Our hiring process is made up of the following parts, so please be aware that you will need to dedicate time for each part:

1. Filling up a survey getting to know you and your experience better (Please set aside at least 30 minutes for this to make sure your survey is filled up well)
2. Follow-up email with more questions in case we find you a fit based off your answers in #1
3. Test task which we will ask you to do which will be contextual to the actual job in hand
4. We will jump on an interview in case the test task is successful.

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Next step:
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Please fill up the questionnaire as a next step and we look forward to receiving your application!