eCommerce Product Specialist (Digital Marketing)

Job Req ID: 17422

About Supermicro:

Supermicro® is a Top Tier provider of advanced server, storage, and networking solutions for Data Center, Cloud Computing, Enterprise IT, Hadoop/ Big Data, Hyperscale, HPC and IoT/Embedded customers worldwide. We are the #5 fastest growing company among the Silicon Valley Top 50 technology firms. Our unprecedented global expansion has provided us with the opportunity to offer a large number of new positions to the technology community. We seek talented, passionate, and committed engineers, technologists, and business leaders to join us.

Job Summary:

Supermicro is seeking an eCommerce Product Specialist (Digital Marketing) who will help lead activities to support Supermicro's eCommerce website. This role is responsible for various tasks including but not limited to working with PMs to add products on eStore, working on the UI/UX interface on the eStore (creating mock ups), working on finding various ways to drive traffic and sales to the eStore, and more. A successful candidate must be able to work independently and take initiative on making the eStore a successful business channel for the company. Additionally, he/she will be in charge of planning and working cross-functionally to help create and promote new products to maximize exposure and revenue.

Essential Duties and Responsibilities:

Includes the following essential duties and responsibilities (other duties may also be assigned): • Ensure our eCommerce website is running smoothly (frontend and operation)• Plan and work with global cross-functional teams (PMs/buyers, cost control, warehouse, marketing) to create and promote new products on the eStore• Responsible for Search Engine Marketing (SEM)• Continuously monitor and manage life-cycle of all our products on our eStore• Monitor and research eStore product pricing with market and competition analysis• Monitor eStore inventory daily to ensure products are well-stocked at all time• Responsible for creating and validating tickets (bugs or features) on bug tracking system• Create mockups/wireframes and work with our web developers to implement new features to our eStore• Create and update our eStore product specs, descriptions, and images• Responsible for strategizing ways to drive traffic and revenue to the eStore• Plan, implement, and optimize Search Engine Optimization (SEO)• Create email, social media, and additional ad campaigns to drive traffic and revenue for the eCommerce site• Generate ideas and strategies to improve website metrics• Measure and report performance for all digital marketing campaigns and assess against goals (ROI and KPIs)• Brainstorm new and creative growth strategies• Stay up to date with the latest global website trends

Qualifications:

Basic Qualifications:• Bachelor's degree in Business, Marketing, or Engineering or equivalent• Prior experience working in a cross-functional team environment

Preferred Qualifications:• 2+ years of experience in digital marketing• Experience with Magento• Experience in digital marketing and Search Engine Optimization (SEO) with proven ability to achieve top search engine rankings• Experience in analytics tools such as Google Analytics and Google Ads (experience in other analytics tool may be considered)• Basic knowledge of Adobe Photoshop (or related) experience• Excellent oral/written communication skills• Project management and team management experience is a plus• Expertise in Microsoft Office (Word, PowerPoint, Excel, and Outlook)

EEO Statement

Supermicro is an Equal Opportunity Employer and embraces diversity in our employee population. It is the policy of Supermicro to provide equal opportunity to all qualified applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or special disabled veteran, marital status, pregnancy, genetic information, or any other legally protected status.

Salary Range: $65,000 - $133,000