eCommerce/Digital Manager

Reporting to the VP, Sales Operations, the eCommerce/Digital Manager is responsible for overseeing the business's online sales operations, which includes developing digital strategies, managing e-commerce platforms, and optimizing online customer experience. Responsibilities • Develop and execute e-commerce strategies to drive online sales and enhance customer experience. • Manage the day-to-day operations of the e-commerce platform, including product listings, pricing, promotions, and inventory management. • Collaborate with cross-functional teams, including marketing, product, logistics, and IT, to ensure smooth e-commerce processes. • Monitor and analyze key performance indicators (KPIs) such as traffic, conversion rates, sales, and customer satisfaction. • Implement digital marketing initiatives, such as SEO, SEM, email marketing, and social media, to drive traffic and sales. • Optimize the website for user experience, including navigation, search functionality, and mobile responsiveness. • Manage relationships with third-party vendors, including payment gateways, logistics partners, and e-commerce platforms. • Analyze sales performance and customer behavior to identify opportunities for improvement. • Manage product listings, descriptions, and pricing in the online store. • Update product information, images, and descriptions to ensure accuracy, appeal, and consistency. • Plan and execute seasonal and promotional campaigns to increase sales and boost customer engagement. • Analyze customer behavior and trends to identify growth opportunities and areas for improvement. • Monitor website functionality and handle troubleshooting issues with the e-commerce platform, including technical problems and user experience challenges. • Coordinate with warehouse teams to ensure timely and accurate order processing and delivery. • Collaborate with customer service teams to ensure seamless customer services, high customer satisfaction, and resolve issues quickly through the online store. • Analyze data from Google Analytics, CRM systems, and other tools to monitor site traffic and customer behavior. • Track and report e-commerce performance, including sales, conversion rates, and ROI on digital marketing campaigns. • Manage relationships with third-party vendors and platforms such as Shopify, Magento, or WooCommerce. • Stay updated with the latest trends and best practices in e-commerce and digital marketing. Requirements: • Bachelor’s degree in business, Marketing, E-Commerce, IT, or a related field. • 3-5 years of experience as an e-commerce manager or in a similar e-commerce or digital marketing role. • Strong understanding of online sales platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing strategies. • Expertise in digital marketing techniques, including SEO, SEM, and social media marketing. • Proficient in web analytics tools (e.g., Google Analytics) and e-commerce tracking tools. • Excellent analytical skills and proficiency with CRM software and MS Excel. • Knowledge of UX/UI principles and how they impact online sales. • Strong problem-solving skills and ability to adapt to a fast-paced, evolving industry • Solid communication and organizational skills, with the ability to manage multiple projects simultaneously. • Analytical mindset with the ability to derive actionable insights from data. • Familiarity with e-commerce trends such as personalization, chatbots, or AI-driven shopping experiences. EOE Job Type: Full-time Benefits: • 401(k) • 401(k) matching • Dental insurance • Employee assistance program • Employee discount • Flexible schedule • Flexible spending account • Health insurance • Health savings account • Life insurance • Paid time off • Parental leave • Professional development assistance • Referral program • Retirement plan • Tuition reimbursement • Vision insurance Application Question(s): • What is your target pay rate? Education: • Bachelor's (Required) Experience: • eCommerce Retail Sales: 3 years (Required) • Digital marketing: 3 years (Preferred) Work Location: Hybrid remote in Jacksonville, FL 32223