Ecosystem Program Marketing Manager

Introduction
At IBM work is more than a job – it’s a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better but to attempt things you’ve never thought possible. Are you ready to lead in this new era of technology and solve some of the world’s most challenging problems? If so lets talk.

When you join the IBM team in Bucharest you will accelerate your career at an iconic company known as a pioneer in computing. You will grow your knowledge of cutting-edge software such as generative Al or hybrid cloud while working with teams across the globe and driving outcomes that shape the future of IBM and your own career. In addition to a competitive package IBM offers a collaborative and growth-oriented work environment and global responsibilities.

Your Role and Responsibilities
The Ecosystem Program Marketing Manager for Build and Technology/ OEM Partners will be responsible for the activation and engagement of partners that embed and build commercial solutions with IBM technology: support ISV community engagement and growth gather and leverage feedback from ISVs to optimize IBM Partner Plus program create and adjust programs that support partners’ growth leverage existing technology flagship events support and pilot Build programs identify suitable events and advocate for ISVs to be invited as speakers showcase their solutions etc. Besides ISVs you’ll dedicate time to support Technology/ OEMs Partners’ program set up replicate and leverage existing programs for Technology Partners.

Outcomes to be successful:

• Increased number of transacting partners for Build
• Increased engagement of ISV community

Ecosystem Program Marketing Manager:

• Understands ecosystem and partnership models: mainly ISVs and Technology Partners (OEMs) to engage and co-sell/ go to market with this type of companies.
• Manages Build’s global growth scaling what’s working doubling down where growth exists and experimenting with new concepts where growth is slow.
• Works as part of an agile squad and team to rapidly improve the partner experience constantly piloting and globally scaling new ways to engage.
• Innovates in approaching different tactics to target potential ISVs in embedding and building with IBM’s technology and become advocates of IBM.
• Able to work as part of a complex and multicultural team working alongside sales product marketing offering teams other program managers.
• Is passionate about technology and what it can do – eager to help others benefit from what’s possible.
• Translate business objectives into world-class marketing experiences with committed outcomes for the business.
• Is eager to get things done and takes accountability for success and learnings.

This is a hybrid role attendance to the office will be required only 3 times peer week.

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Required Technical and Professional Expertise

• Applies program & project management.
• Applies creative thinking and innovation.
• Collaborates and builds relationships in a matrix environment.
• Has previously been working in an event strategist role (a plus).
• Ability to own a project or multiple projects simultaneously and independently from conception to execution and ability to meet deadlines.
• Comfortable working in a cross-functional global organization with teammates residing in other time zones.
• Fluent in English.
• Proficiency in Microsoft Office tools and Slack.

Preferred Technical and Professional Expertise
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