Email Deliverability Specialist

RXMG, a digital advertising company, utilizes state-of-the-art analytical and consumer intelligence platforms to enhance individuals' financial well-being. Specializing in campaign optimization and data monetization within the finance vertical, RXMG is expanding its team with talented, passionate, and visionary individuals. Competitive salaries, generous benefits, and a challenging, fast-paced environment await you!

Why Choose RXMG?

• Innovative Atmosphere: Fuel your passion in a fast-paced environment where you will collaborate with your peers to work through complex, significant data challenges that will test your ability to learn and grow.
• Competitive Compensation: Enjoy top-tier salaries and unbeatable benefits, including comprehensive insurance coverage, 401k with matching, and unlimited PTO.
• Continuous Learning: Promote your skills with our commitment to ongoing education, training, and certification programs.
• Remote-First Culture: Embrace flexibility with our fully remote work setup, which allows you to be fully connected through Slack, Google Meet, and Zoom.
• Cutting-Edge Hardware: We provide the latest Apple gear, extra monitors, and working accessories so you can work without limitations.

Job Summary

The Email Deliverability Specialist (full-time) will provide important support, insights, and actions for our email marketing team by testing new ESPs and platforms and sending solutions. Our email marketing team handles all aspects of marketing campaigns, ranging from copywriting and customer segmentation to deployment and analytics.

We provide training and ongoing support but also empower our staff to work creatively and independently. We have high standards and count on each other. This position reports to the VP of Delivery.

Responsibilities

Test and deployment of new ESPs/Platforms/Sending Environments

Test the functionality of platforms to see if they meet our needs

• Create daily newsletters & campaigns
• Create lists and segments

Test delivery of platforms to ensure inboxing across major TLDs

• A/B testing of subject lines & content
• Monitor campaign performance to ensure success of active campaigns through reporting and analysis
• Investigating and addressing email delivery problems
• Generating and reviewing reports related to deliverability-focused metrics such as bounce rates, open rates, complaints, etc.
• Participating in industry discussions and staying current on trends, policies and regulatory issues in the email landscape

Analyze data from historical campaigns & measure the effectiveness of specific offer promotions.

Create daily and weekly deployment schedules based on campaign performance historical statistics.

Optimize campaigns and report revenue with related statistics to management.

Identify/solve problems in a fast-paced environment and communicate solutions to the rest of the team and management.

Interpret, analyze and make recommendations against campaign and database metrics.

Realize maximum revenue opportunities in accordance with goals and objectives of the company.

Report statistics and recommendations for company growth to management on a monthly basis.

Qualifications

Bachelor's Degree in Business, Economics, Finance, Marketing, Mathematics, Statistics or equivalent required. (Make sure you mention your GPA and major.)

A basic understanding of email end-to-end delivery, including IP addresses, DNS, SMTP, authentication, and email headers

Understanding of best practices for sending bulk email

Experience with outbound or inbound email deliverability

ISP Relations, FBL signups, whitelisting, email block resolution

Email filtering and blocklisting policies at ISPs, filtering companies, and blocklists

Data analysis and presentation

Excellent written and oral communication skills (well-spoken, professional, friendly, and courteous).

Strong analytical skills, including the ability to identify and quantify the financial impact of opportunities with limited data.

Ability to learn new programs/software and skills quickly.

Self-motivated and driven

Excellent interpersonal skills

Ability to identify and solve problems quickly

Meticulous and task-oriented

Ability to work in a fast-paced environment and adapt to change

Proficiency in Excel, Word, Google Docs/Sheets, and Python required

Knowledge of Tableau, Matlab, C,C++ or similar software/coding languages is a plus