Email Marketing Manager

Our Email Marketing Manager will optimize Material Bank’s email channel that is targeted to a highly engaged audience of interior designers and architects. In this role you will be reporting to the VP, Growth Marketing and will craft personalized experiences through segmentation and dynamic content, and implement lifecycle marketing campaigns that will improve member acquisition and platform use.

This is a Remote role based in the Metropolitan Area of New York, Miami, or Boston and that may require time in office.

What you'll do:

• Lead, develop, implement, and manage Material Bank’s email marketing efforts to drive member acquisition and platform use
• Utilize dynamic content and segmentation to deliver targeted and personalized experiences within lifecycle and promotional marketing campaigns
• Utilize marketing automation to create relevant lifecycle programs, including onboarding and reactivation campaigns
• Identify and implement testing methodologies (e.g. A/B and multivariate testing) for email marketing to improve engagement rates, optimize campaign results, and support strategic decision-making
• Manage the development of campaign marketing assets in close collaboration with the Creative Team, Sales Team, and Account Management Team
• Report on channel results, analyze campaigns, and optimize for relevance and engagement
• Own the relationship with ESPs and other third-party partners

What you'll bring:

• Bachelor’s degree in business, Marketing, Public Relations, or related fields
• 5+ years of relevant work experience in email marketing
• Hands-on experience working with ESPs and/or marketing automations platforms, including HubSpot, Google Analytics, and Tableau
• Working knowledge content management and email management systems

What you’ll get from us:

• Our people: If you thrive in an inclusive, innovative, and fast-paced organization, look no further! You will get to work alongside some of the brightest minds - Join a genuinely fun and supportive workplace where we keep our employees consistently engaged through internal communication and corporate events 
• Relaxation and Celebrations: Generous PTO, Sick Days, Paid National Holidays, and even more (ask us about this when we connect). 
• Health Benefits: We contribute to your medical, dental, vision and short-term/long-term disability plans and have a strong employee assistance program. 
• Plan for your Retirement: 401(k) eligible after your first 90 day's employed!
• Giving Back: We sponsor multiple events throughout the year to help out our communities. You will receive time off to give back as well. 
• Growth: We’ll help you take your career to the next level. We want you to be creative and take initiative which will allow you to grow and create within the company. Most importantly, be the best at what matters! 
• Flexible Work Schedules: With business units and employees across the globe, Material Technologies has embraced a hybrid working model allowing department leaders to decide on the best approach for their respective teams, whether that be remote, in person, or a little of both.