Enthusiast and Wellness Commerce Manager
Job Description
Why Hearst Magazines?
Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper's BAZAAR, Popular Mechanics, and Delish. We reach more than 150 million people every month in the United States alone.
But we're more than just our magazines. We engage our audience across all mediums and channels - print, digital, video, and social - with sophisticated content creation, distribution and data capabilities. We create, package, and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.
Your Impact
The Hearst Magazines Commerce Team is looking for a Commerce Manager to help drive our commerce and affiliate marketing initiatives across our growing and diverse portfolio of titles, with a focus on our Enthusiast and Wellness Group, including Best Products, Bicycling, Biography.com, Men's Health, Popular Mechanics, Oprah Daily, Runner's World and Women's Health.
The ideal candidate is ready to roll up their sleeves and lead brainstorms, dig into data, and develop strategic insights to help us answer questions such as:
- What content is most efficiently converting readers into purchasers in the categories these brands focus on and why, including outdoors, fitness, lifestyle, gifting, and more.
- What are the potential growth areas we haven't tapped into yet?
- What brand partners should we be working with and how?
- What tools do our teams need to more effectively generate commerce revenue?
- What products and services are our readers interested in right now and how do we capitalize on that?
What you'll do
- Work with editorial teams to lead the commerce content strategy across the Enthusiast and Wellness brands.
- Track performance of commerce content and partnerships; share feedback with editors and monitor gains and losses.
- Develop, test, and track new content strategies and share learnings with other teams across the org.
- Research & recommend new affiliate partnerships and categories best suited for the Enthusiast and Wellness brands.
- Have a deep understanding of our existing commerce partnerships, tools, and offerings; communicate these to potential partners and internal stakeholders.
- Work closely with cross-functional teams including audience, business development, editorial, product, marketing, and more to develop new projects and vet opportunities.
This role requires the position to be located in New York, NY with an in-office presence of 3 days a week.
The base salary for this role in New York, NY is between $74,000 to $85,000 annually. The actual base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.
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Date Posted
10/22/2023
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6
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