ETC - Digital Specialist

ETC - Digital Specialist

Job #:

req26625

Organization:

World Bank

Sector:

Communications

Grade:

EC2

Term Duration:

1 year 0 months

Recruitment Type:

Local Recruitment

Location:

Washington, DC,United States

Required Language(s):

English

Preferred Language(s):

Closing Date:

3/18/2024 (MM/DD/YYYY) at 11:59pm UTC

Description

Working at the World Bank Group provides a unique opportunity for you to help our clients solve their greatest development challenges. The World Bank Group is one of the largest sources of funding and knowledge for developing countries; a unique global partnership of five institutions dedicated to ending extreme poverty, increasing shared prosperity and promoting sustainable development. With 189 member countries and more than 120 offices worldwide, we work with public and private sector partners, investing in groundbreaking projects and using data, research, and technology to develop solutions to the most urgent global challenges. For more information, visit www.worldbank.org

External and Corporate Relations Vice-Presidency (ECR)

The mission of External and Corporate Relations (ECR) is to help deliver financial and political support for the World Bank Group, strengthen the Bank Group's role as a global thought leader in development by enhancing and safeguarding its reputation, and supporting operational teams to achieve country outcomes. ECR manages corporate communications and global engagement with key stakeholders, including media, civil society, foundations, private sector, donor countries, and international organizations, as well as employee engagement. ECR also manages strategic communications for the World Bank's Regions and Global Practices and leads the management of reputation risk.

Background / General description

The ECR Editorial and Digital (ECRED) department manages the World Bank's external corporate presence and reputation through its digital platforms and channels, oversees employee engagement communications and provides insights and impact analysis of our communications work. We play a growing creative and content development role, including producing recorded and livestreamed programming for our own and external channels in support of the Bank's top priorities.

Responsibilities

We are seeking a highly motivated and detail-oriented individual to join our team as a Digital Specialist. This role will support digital projects, products, and processes for the ECRED. Collaborating with internal and external stakeholders, this specialist will be responsible for coordinating and managing requirements, strategic initiatives, content, technical features, timelines, testing, and delivery.

Digital Projects

• Project Planning and Execution: Work with ECR team leads and ITS team stakeholders to develop and implement project plans, including defining project strategy, scope, goals, and deliverables. Coordinate and manage resources and timelines.

• Stakeholder Management: Collaborate with internal stakeholders among World Bank communication teams to gather project requirements, provide regular updates, and manage expectations. Ensure effective communication and alignment between all parties involved in the project.

• Governance: Work with digital governance colleagues to ensure projects conform to governance standards and help reconcile or remediate channels or websites, as needed.

• Risk Assessment and Mitigation: Identify potential risks and issues impacting project timelines or deliverables. Develop strategies to mitigate risks and proactively address challenges during the project lifecycle.

• Project Management: Lead cross-functional team discussions and meetings with ITS project managers, designers, developers, and ECR content creators to ensure effective collaboration and successful project outcomes. Provide guidance, support, and feedback to team members throughout the project lifecycle.

• Quality Assurance and Testing: Implement quality assurance processes with IT partners to ensure project deliverables meet the required standards. Conduct testing and review of digital assets to identify and resolve any issues or bugs.

• Project Documentation: Maintain accurate documentation, including project plans, progress reports, and requirements. Provide stakeholders regular status updates and reports highlighting project milestones, risks, and achievements.

Digital Products

• Manage technical and operational functionality of CMS and Newsletter platforms and services on Adobe and with partners to ensure a strategic approach with all products and ensure best practices.

• Organize a complete list of third-party digital or Software as a Service (SaaS) tools that interface with ECR-managed web pages, e.g., chat features, data, or video includes.

• Proactively maintain a complete list of digital toolsets and products used by ECRED, including annual licensing renewal dates and fees, product service details, and usage.

• Recommend new digital tools and products and perform due diligence to replace existing products as needed, including product strategy, research, workflow usage, and presenting new technical platforms to team members for approval.

• Create SOPs and documentation for technical platforms and resources to train ECRED team members as needed.

Digital Campaign Management

• Strategic Execution: Work with department leads to develop comprehensive digital campaign strategies for web, multimedia, social media, email marketing, and online advertising products.

• Documentation: Create and arrange strategic documentation for goals, KPIs, creative content, content planning, and translations.

• Campaign Scheduling: Manage production timelines in Trello and SharePoint against event or milestone timelines.

• Delivery Management: Manage final deliverables for content teams to arrange and post content for web, social, events, multimedia products, and newsletters.

• Partner Content: Manage workflows to gather content and digital assets from other World Bank content teams.

Selection Criteria

The ideal candidate possesses a strong understanding of digital marketing platforms, digital communication strategies, exceptional organizational and project management skills, and a keen eye for creative content execution, quality assurance testing, and gathering and providing feedback to content creators and technical managers.

• Proven experience in digital production or a related field.

• Familiarity with digital marketing platforms and communication strategies.

• Exceptional organizational and project management skills.

• Keen attention to detail in quality assurance testing.

• Effective communication skills with the ability to collaborate with diverse stakeholders.

• Strong ability to gather and provide constructive feedback to content creators and technical managers.

• Bachelor's or Master's degree with 2 or more years of experience or equivalent combination of education and experience

This internal requisition is open to WBG and IMF staff only (including short-term and extended term consultants/ temporaries). External candidates are requested not to apply. In case an external candidate applies, their application will not be considered.

World Bank Group Core Competencies

We are proud to be an equal opportunity and inclusive employer with a dedicated and committed workforce, and do not discriminate based on gender, gender identity, religion, race, ethnicity, sexual orientation, or disability.

Learn more about working at the World Bank and IFC, including our values and inspiring stories.

Note: The selected candidate will be offered a one-year appointment, renewable at the discretion of the World Bank Group, and subject to a lifetime maximum ET appointment of three years. If an ET appointment ends before a full year, it is considered as a full year toward the lifetime maximum. Former and current ET staff who have completed all or any portion of their third-year ET appointment are not eligible for future ET appointments.