Experiential Marketing Manager
Job Description
Who We Are:
Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market leading performance-oriented brands that energize and fuel active lifestyles. The company’s disruptive and innovative products compete in the Functional Beverage and Active Nutrition segments, under three consumer-loved brands: C4® (one of the fastest-growing energy drink brands in the United States and the #1 selling global pre-workout brand), XTEND® (the #1 post-workout recovery brand in the United States), and Cellucor® (an award-winning sports nutrition brand created in 2002).
Since its founding 20 years ago, Nutrabolt has set out to meet the discerning needs of performance athletes and fitness enthusiasts, while appealing beyond this core group to include consumers around the globe who are making healthy, active living a daily priority.
As a Certified Great Place to Work, Top Workplaces USA honoree, Fortune Best Workplace in Texas, and more – Nutrabolt cares deeply about our people, planet, and the communities we serve. Here, our teammates are united by our mission, and take ownership in creating a healthy workplace environment that promotes strong bodies, clear minds, and a culture of respect and belonging for all.
Note to applicants: This role has the potential to work remote outside of Austin.
Who You Are:
As Nutrabolt’s Experiential Marketing Manager, you will supervise and coordinate all aspects of events from conception to execution. The primary responsibilities are developing ideas and concepts for an event, developing executable plans, overseeing operations, managing project timelines, directing staff, and coordinating technical and production teams in accordance with allotted budgets.
What You're Good At:
- Developing and sourcing new ideas and concepts for marquee events that drive brand awareness and revenue in key markets.
- Activating all existing and new marquee events through cross-functional collaboration with the broader marketing team including social, content, public relations, retail/shopper marketing, and field marketing.
- Collaborating with other departments including sales, product development, legal, finance, and HR to maximize partnership effectiveness.
- Working closely with the Field & Sales team to ensure ROI from sampling drives to purchases.
- Managing execution of plans, timelines and deliverables
- In this role your goals and KPIs will be focused around:
- Brand Awareness
- NPS
- Household Penetration
- Social media metrics (follower growth, engagement & EMV)
- Omnichannel revenue growth
- Sampling numbers
What You Contribute:
- Bachelor’s Degree preferred
- 5+ years of experience in producing live activations, events, and digital/interactive experiences not limited to music events, brand activations, and experiential campaigns
- Top-notch communication skills with great project management and a strong ability to prioritize and deliver at a fast pace
- Wide-range experience in brand-led activations
- Extraordinary attention to detail
- Masterful as a lead producer with SOWs, schedules, and budget experience with clear and concise decision-making skills- unafraid to make hard decisions for the success of a program
- Motivated self-starter, takes initiative, and can adapt quickly and effectively
- Experienced track record for taking charge of various projects that include diverse requirements and deliverables
- Skillful at managing internal team objectives, partners, and management expectations while managing reports and agency partners effectively
- Drive to find innovative solutions for never-been-done-before concepts
- Strong understanding of sports, music, art, and tech industries
- Able to travel and work long hours and weekends as needed
Why Nutrabolt?
Wellness Benefits
Nutrabolt cares about our teammates’ physical, mental, and financial wellness by providing benefits like: competitive health insurance, life insurance, mental wellness programs, 401K matching, and a monthly fitness allowance.
Lifestyle Perks
With our ‘Work Your Way’ program, we offer workstyle flexibility, unlimited vacation paid time off, volunteer time off, and a home office stipend when hired. You’ll get discounts on C4 Energy, Cellucor, and XTEND products, too!
Family Support
Reach your full potential at work by taking care of all loved ones at home with Nutrabolt’s paid parental leave, childcare benefits, pet insurance, group legal benefits, and more.
Employment Type: Full-time
Please review our CCPA policy here.
Date Posted
02/02/2023
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5
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