Field Marketing Associate

Loverboy Inc. · Brooklyn NY

Company

Loverboy Inc.

Location

Brooklyn NY

Type

Full Time

Job Description

Position Overview: 
 
The Brand Manager position is an exciting and unique opportunity to join our team. This position is responsible for leading brand marketing activities and managing multiple marketing programs surrounding our Sparkling Hard Tea line. You’ll be the expert on key marketing initiatives, lead cross-functional teams and be a valued member of a small team where you get to work across all components of brand marketing.
 
The ideal candidate will demonstrate superior project management skills in all facets of the marketing mix in order to help support Loverboy’s sales and growth goals. They will also bring passion and a can-do attitude to our small but mighty marketing team. 
 
Required Job Duties and Responsibilities:  
  • Accountable for managing a variety of marketing initiatives that drive brand awareness, trial and distribution.
  • Assist in the development of annual, long- and short-term marketing strategy and plans including annual business plans.
  •  Generate plans-of-action that grow market share, brand awareness and growth.
  • Work collaboratively across functions (Marketing, Sales, Operations) to ensure successful and on-time execution of marketing initiatives.
  • Collaborate and support the sales team to provide best-in-class retailer specific merchandising and shopper marketing materials as needed for new and existing distribution growth opportunities.
  • Ensure that brand guidelines are followed and maintained at all times.
  •  Build and manage strategic relationships with key agencies and vendors.
  • Keep a pulse on market trends, consumer markets, and competitors to recognize challenges and opportunities.
  • Other duties assigned
 
Qualifications & Requirements: 
  • Must be 21 at the time of application 
Education and Certifications: 
  • BS/BA Degree (Business/Marketing preferred)
Work Experience: 
  • Minimum 3 years of experience as a Brand and/or Marketing Manager (cpg or beverage/alcohol/3-tier marketing preferred)
Skills & Capabilities: 
  •  Strong understanding of the marketing mix, with ability to recommend effective strategies and objectives to management
  • Knowledge of project management principles; discipline of planning, organizing, securing and managing resources to achieve specific goals
  • Self-motivated with a strong desire to make an impact
  • Ability to work in conditions which include multiple priorities, extended work schedules and specific time constraints
  • Data-driven and comfortable with metrics and spreadsheets
  • Superior communication, leadership, and teamworking skills
  • Not afraid to wear multiple hats - no job being too small or too large

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join our team Jobs small but mighty Jobs superior project management Jobs can-do attitude Jobs best-in-class retailer Jobs More Jobs at Loverboy Inc. Jobs in Brooklyn NY
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Date Posted

11/20/2022

Views

6

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