Field Marketing Manager
Job Description
Agility Recovery is looking for a Field Marketing Manager to support digital and field marketing events and activities that help drive pipeline and deliver results. If you're looking for a company that believes in the power of marketing, Agility is right for you! We do great work, directly attached to our company goals. With that responsibility comes high expectations and we're looking for high performers to help us achieve amazing results together.
Reporting to the Senior Vice President of Marketing, the successful candidate will manage Agility's presence at in-person events, internal and external online events including webinars or virtual trade shows, and develop field activities to showcase our value, drive pipeline, and deliver marketing originated bookings. The ideal candidate will have a track record of running successful tradeshows and events in both online and in-person environments, have experience in digital marketing, excellent interpersonal and written communication skills, as well as familiarity with webinar hosting platforms, marketing automation or CRM tools.
In this role, you will:
- Manage master events calendar across business units for all types of events to support field marketing strategy:
- In-person industry events
- Online events (internal webinars, external webinars, virtual trade shows)
- Face to face customer events
- User group events, Q&A or roundtables
- Plan and execute third-party events end to end, including the Agility customer experience at these events along with applicable field sales enablement activities.
- Coordinate customer experience for in-person events including booth materials, collaterals, staff schedules, ancillary event coordination, speaker coordination, etc.
- For online events, manage quarterly/annual webinar calendar, work with broader team on topic and speaker selection, ensure deadlines and budgets are hit. Manage online event production including uploading of content; registration, confirmation and reminder process; download and posting of on demand materials.
- Work with demand gen team to drive registrations to online events and post-event marketing follow-up, and on demand registration process.
- Work cross-departmentally with marketing team members and other departments such as sales, sales ops, and product to achieve company field marketing goals.
- Ensure timelines and budgets are met, while maintaining quality standards.
Job Requirements:
- 2-5 years event management and/or field marketing experience
- Bachelor's degree
- Attention to detail
- Very organized, ability to keep multiple workstreams moving simultaneously while hitting goals and deadlines
- Experience with webinar platforms
- Ability to travel, including potential weekends to attend highly strategic events, or to spot-check vendor execution, or ensure processes are being adhered to onsite at trade shows
- Experience working in a revenue-oriented, B2B growth organization with a heavy emphasis on sales and marketing is a plus
Why Agility Recovery?
Agility Recovery is the premier provider of end-to-end business continuity solutions for organizations. With more than 30 years' experience helping professionals with risk management, incident management, building business continuity plans, and managing programs, we are the only integrated business continuity solution that helps organizations plan, train, test, alert, and recover from any type of business disruption. We are there for companies when they need us most.
With Agility Recovery, you have the opportunity to work for a fun, fast growing, and well-capitalized organization with a startup feel. We are a company of people who want to make a difference in the world. Each one of us contributes to making sure clients come first while maintaining a strong company culture.
Plus, we offer some great perks and benefits:
- Internal growth opportunities and emphasis on personal development
- 3-weeks of vacation + 10 observed holidays + 2 floating holidays (to use however you want)
- Competitive medical, dental, and vision benefits
- 401(k) plan with company variable contribution
- Annual fitness reimbursement
Date Posted
11/01/2022
Views
6
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