Field Marketing Manager

Quickbase has a unique opportunity to apply the latest account-based strategies that build pipeline in a set of named accounts across core solution areas. We are seeking a creative, sales-driven marketer to be an integral member of the Field Marketing team. Responsible for creating high performing sales plays and regional events, this Field Marketing Manager will collaborate with account executives, solutions marketing, and channel SMEs to influence pipeline through highly targeted, account programs.

This is a fantastic opportunity for a well-rounded marketing leader to make a big impact on sales pipeline and bookings in a fast-moving tech environment. The ideal candidate can manage an end-to-end program and is well versed in sales prospecting best practices, copywriting for sales, field events and ABX use cases.

Responsibilities

· Build deep understanding of target accounts, buy committee, and prospect pain in target solution areas

· Create top-performing sales plays, using email, LinkedIn and calling touch points that direct prospects to interesting data, high-value content or events at various stages of the sales cycle

· Execute regional or VIP events surrounding our corporate and campaigns event strategy for our named accounts

· Work collaboratively and cross-functionally, aligning closely with other field marketing managers, marketing campaigns, solutions marketing, and sales team members

· Deliver key success metrics including opportunity generation, increasing account engagement, and driving sales cycle velocity for set of named accounts

· Build or adapt content assets best fit for sales prospecting, leveraging existing brand and campaign content

· Provide ongoing reporting, program insights and pacing toward goals to stakeholders

· Work closely with sales operations to integrate sales plays into sales prospecting process and operational cadences

· Contribute to documentation of processes and best practices for marketing and sales teams to reference

Qualifications

· 3 – 5 years of field marketing, campaigns or ABM experience, preferably in the B2B SaaS space

· Highly organized and efficient with the ability to develop and execute against an evolving plan

· Able to clearly communicate new ideas and associated impact to both internal and external stakeholders

· Team player able to work both collaboratively and autonomously

· Strong project management, time management, prioritization, and organizational skills

· Strong copywriting skills for sales prospecting

· Experience managing and prioritizing multiple projects

· Demonstrated ability to achieve results working cross-functionally with sales and marketing

· CRM experience (Salesforce ideal)

· Sales prospecting tool experience (Outreach, LeadIQ, ZoomInfo)

· Proactive self-starter, demonstrating high initiative and critical thinking

· Proven ability to think strategically, but with exceptional attention to detail in execution

Other Requirements

· B2B marketing experience for technology products or services

· Familiarity with Agile methodology & principles