Field Marketing Manager
Job Description
Paperless Parts provides the manufacturing industry with a SaaS platform that empowers the next generation of manufacturers to join the digital age. When manufacturers use our product, they free up valuable time for faster quoting and estimating, leading to increased profitability and reduced manual steps. From life-saving medical devices to critical components that unlock new depths of outer space, our customers produce parts that go into some of the world’s coolest and most impactful products. It is our mission to enable manufacturers with the technology they need to drive innovation forward.
We are a team of motivated and hardworking creators and doers. If you’re looking to have a direct impact on a Series B fast-scaling company that is revolutionizing an essential industry, read on and apply!
Due to the nature of our business and interaction with external clients, Paperless Parts has a COVID-19 vaccination mandate. (Unvaccinated persons may request medical or religious accommodations on a case-by-case basis). This position requires activities that are subject to US Export Control Laws and require US Citizenship or Green Card Holder.
Your purpose:
Paperless Parts is seeking a Field Marketing Manager to partner closely with Sales to help create, accelerate, and close pipeline. The Field Marketing Manager is responsible for planning, organizing, and executing demand programs that generate new prospects and advance existing opportunities for the sales team, including events, email campaigns, direct mail, and other high-impact programs. This person loves to work closely with sales, identifies new opportunities to connect with prospective customers, and acts as a liaison between the marketing and sales teams. Ultimately, this role is responsible for helping a sales team meet or exceed demand generation targets by executing high-impact, creative, experiential marketing programs and industry events.
What you’ll do:Â- Work closely with sales to prioritize and execute highly targeted virtual and in-person events with prospects and customers to help accelerate the pipeline. Ensure there is a cohesive pre-event, at-event, and post-event strategy to generate new businessÂ
- Proactively engage with the direct and partner sales teams to coordinate, communicate, and optimize the impact of marketing activities
- Support co-marketing opportunities with partners to create demand at scale
- Strategize, build, and execute integrated field campaigns that involve email marketing, direct mail marketing, and other channels that help generate new businessÂ
- Assist regional sales team as needed, including increasing brand awareness locally/regionally and driving leads and MQLsÂ
- Communicate and educate the sales team regarding new and planned marketing activities
- Track and report on the impact of field marketing activities in line with the marketing and sales teams’ pipeline goals
- As part of the Paperless Parts team, further, the company-wide DEI & social impact initiativesÂ
- Travel to job shops and events as needed, COVID-19 vaccination required
- 5+ years' full-time experience in B2B demand generation
- Previous experience in events managementÂ
- Demonstrate exceptional communication/presentation skills, both written and verbal
- Fluency in project and time management to efficiently move between multiple, concurrent projects
- Excellent communication and interpersonal skills to build strong working relationships with sales teams and leaders
- Proactive contributor with experience developing and executing end-to-end demand generation campaignsÂ
- Understanding of common KPIs for B2B demand generation campaignsÂ
- Comfortable working in a dynamic, fast-paced environmentÂ
Paperless Parts Life
Culture: At Paperless Parts, we value intentionality, persistence and relationships. We live and breathe these values every day. As a fast-growing company, we’re continually improving what we’ve built while still building from the ground up.
Boston Office: Our office is full of energy; people regularly collaborate to solve complex problems. We recognize that people work well in different environments and have intentionally designed our office to provide collaborative spaces and quiet focus areas. We operate on a hot desk system which is when employees can grab any available desk on a first-come, first-serve basis. Our height-adjustable desks are set up with additional monitors, and employees are provided with the latest Apple technology to support productivity. Because we value the safety of our team, all employees and guests must be fully vaccinated to enter our office.
Our headquarters is located in downtown Boston, MA, across the street from Faneuil Hall and easily accessible to most transit routes (Red/Blue/Orange/Green Line) or a 10-minute walk from both South and North Station.
Encinitas Office: Our California office is our newest office which seats about 15 hardworking BDRs and Account Executives individuals. The office has an open floor plan with several conference rooms to encourage collaboration with your colleagues in California and TV's to connect with those sitting in Boston or remotely. The office comes stocked with snacks, coffee and regularly catered meals. The office is walking distance from Downtown Encinitas, the Coaster train stop, and tons of restaurants, bars, and activities on the 101.
Benefits: We value you and your family. With this in mind, full-time employees are provided:
100% coverage of health, dental, and vision for you and your dependent
Competitive pay and equity
Unlimited PTO
13+ paid holidays
Work from home and hybrid flexibility
Company-sponsored wellness stipend/free gym membership
Company-sponsored life, disability, and voluntary life insurance
Pre-tax Commuter and FSA/Dependent Care FSA
401(k) plan
Employee recognition program
Paperless Parts is committed to cultivating an equitable, inclusive, and supportive environment for all employees. We believe this environment creates a safe space for employees to share their experiences, brainstorm ideas, and grow their careers. Paperless Parts is an Equal Opportunity & Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Date Posted
05/10/2023
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9
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