Field Marketing Manager

At Mitratech, we are a team of technocrats focused on building world-class products that simplify operations in the Legal, Risk, Compliance, and HR functions of Fortune 100 companies. We are a close-knit, globally dispersed team that thrives in an ecosystem that supports individual excellence and takes pride in its diverse and inclusive work culture centered around great people practices, learning opportunities, and having fun! Our culture is the ideal blend of entrepreneurial spirit and enterprise investment, enabling the chance to move at a rapid pace with some of the most complex, leading-edge technologies available.

Given our continued growth, we always have room for more intellect, energy, and enthusiasm - join our global team and see why it's so special to be a part of Mitratech!

Job Overview 

We’re looking for a self-motivated, successful Field Marketing Manager who is eager to increase awareness and generate leads by managing and executing top-of-funnel activities. The Field Marketing Manager must place a strong emphasis and focus on pipeline goals, partnering closely with the sales and collaborating with other marketing team members to drive demand for our Human Resources Compliance (HRC) solutions. The ideal candidate is a passionate marketer with both the creativity for effective demand generation, robust digital experience, and strong analytical skills to prove ROI.

Essential Duties & Responsibilities:

• Manage and executive strategic demand generation initiatives, such as webinars, tradeshows, and in-person events to help create net new sales opportunities
• Put together integrated, multi-touchpoint campaigns that nurture net new leads from the top-of-the-funnel to the bottom using a combination of tactics, including ads, SEO, content, social media, email, etc.
• Create and implement customer-focused programs and cross-sell initiatives that focus on retaining and strengthening existing relationships
• Evaluate third-party/partner demand generation opportunities
• Align marketing initiatives to sales goals and effectively report/communicate on key metrices to leadership teams
• Work cross functionally with product marketing to develop and execute content marketing strategies that create and repurpose content for lead nurture and marketing programs
• Monitor and analyze pipeline and make necessary adjustments to lead generation initiatives in order to maintain or exceed numbers
• Be a partner to sales teams and leaders by participating in team calls, creating sales enablement resources, and working together to develop and maintain lead lifecycle and processes
• Provide direction around digital efforts, including SEO, SEM, paid, etc.

Requirements & Skills:

• Experience: 4-7 years of demand generation experience with a strong background in digital; minimum of 2+ years in SaaS industry required
• Technologies: HubSpot, SalesForce, and Asana
• Strong communication skills and ability to work cross functionally with other department
• Proven analytical skills
• Detail-oriented and high-performing critical thinker
• Self-starter with ability to work in independent and collaborative situations
• Proficient in Microsoft Office and Google suite
• Travel up to 30%

Mitratech is proud to be an EEOE, M/F/D/V, and we are committed to diversity both in practice and spirit at the corporate level. Mitratech participates in the Electronic Employment Verification Program. E-Verify is an Internet-based system that compares information from an employee’s I-9 to data from the U.S. Department of Homeland Security and Social Security Administration Records. To learn more, visit: everify.com

We are an equal-opportunity employer that values diversity at all levels. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity, disability, or veteran status.