Field Marketing Manager, Americas

Picus Security · Boston, MA

Company

Picus Security

Location

Boston, MA

Type

Full Time

Job Description

Are you passionate about technology and enjoy explaining complex solutions in a way that everybody gets excited? If so, read on!


About Picus

Picus Security Inc is a place where exceptional people gather to do their best work. We convert new ideas to exceptional solutions and great customer experiences. Bring passion and dedication to your job and there's no telling what you could accomplish. Join Picus to become part of our talented team!


Picus Security pioneered Breach and Attack Simulation (BAS) technology in 2013, recognized as a Cool Vendor in Security and Risk Management by Gartner in 2019 and a leading vendor in BAS Market by Frost & Sullivan in 2020. Also, in 2024 Gartner Peer Review named Picus a Cusotmers’ Choice for Breach and Attack Simulation tools. Picus is a Series-B startup supported by reputable private equity and venture capital organizations including Mastercard, Turkven, Earlybird Capital, ACT and Endeavor Catalyst.


The Picus Security Validation Platform gives CISOs and security teams visibility over their security posture by continuously validating their security controls and their SIEM/SOC tools, and remediating potential exposures.


About The Role

If you’re a results-driven person with an entrepreneurial mindset, who takes the initiative and thrives in a dynamic environment, then this is a great opportunity to play a pivotal role in a fast-growing cyber security company. You will be able to have a direct impact on the future of our business by helping to influence global adoption of our award-winning Complete Security Control Validation platform.


As our Field Marketing Manager for the Americas, you will be pivotal in building our US market presence and helping to drive demand, pipeline and sales in the region. You will be responsible for developing our regional field marketing strategy, increasing brand awareness, managing lead generation programs, and owning our global events program.


In this role you will work closely with the US and LATAM sales team and channel partners to build a go-to-market plan that elevates Picus in the Breach and Attach Simulation and Exposure Management space. You will also collaborate closely with an inhouse SDR organization and Growth Marketing teams as a part of our global marketing organization to execute lead follow up.

What You'll Do

  • Closely collaborate with sales teams, aligning event strategies with our go-to-market approach and regional priorities
  • Manage global events and field marketing events/progarms that position PIcus as a stand-out company while leading our teams into an orchestrated event timeline
  • Lead the planning and selection of our field marketing initiatives with a focus on ROI and goal alignment to support quarterly and annual targets 
  • Work closely with SDR team and Growth Marketing teams to ensure lead follow-up is optimized to capture the full potential of the engagement, and report on outcomes
  • Partner with Channel Marketing to support reseller initiatives
  • Oversee regional marketing budget to deliver maximum impact for our resources and manage vendor relationships, sponsorship negotiations, and contract processes
  • Travel as needed

What You Have

  • 7+ years in a field or event marketing role with experience in demand generation marketing in a high-tech B2B market 
  • Proven experience working on global events, managing the full event program from sponsorship contract to booth take-down (Ie. BlackHat, RSA etc.)
  • Passion for collaboration and excellent communication, organizational, and project management skills. Plus, proven experience aligning with sales teams
  • The ability to think strategically and put new processes in place if needed, bringing the team along with you
  • Experience and proficiency with SalesForce and Hubspot, with an understanding of campaigns, reports, and lead management to enable you to report on your efforts
  • Understanding of ABM tools and aligning marketing effort with sales team FTM priorities
  • Entrepreneurial spirit in getting things done and willingness to wear many hats/ work on various projects. Plus a can-do attitude that thrives in a start-up environment, rolling up your sleeves, list and data management and creative projects
  • Bachelor's degree or equivalent experience

Working at Picus

Fascinating work - a chance to shape and lead an exciting, fast-growing cyber security segment. Security Validation is a concept that helps organizations evaluate their security posture in a continuous, automated, and repeatable way. This approach allows for the identification of imminent threats, provides recommended actions, and produces valuable metrics about cyber-risk levels.


Unlimited opportunity! We are growing. At Picus, you'll be provided with as much responsibility as you can handle - new career development opportunities constantly arise given our rate of growth.


Global exposure - Get a lot of experience working not only in a fast-growing startup but also interact with customers all around the world.


Be part of a global team that’s located in Turkey, UK, US, UAE, Italy, Singapore, India and Brazil.



We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to age, sex, race, color, national origin, religious belief, gender or gender reassignment, sexual orientation, marriage or civil partnership, pregnancy and maternity, disability, protected veteran status, or any other characteristic protected by International law. Upon conditional offer of employment, candidates are required to complete reference and identity checks in line with local labor laws and as per the Company’s employment policy. 

Apply Now

Date Posted

02/27/2024

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