Field Marketing Manager - Central
Job Description
Sigma Computing is seeking a Field Marketing Manager to lead the strategy and execution of marketing activities for the Central region of North America. We’re looking for a passionate person to build relationships with internal and external stakeholders that understands how to drive early-stage pipeline as well as build programs to accelerate sales cycles and close business. You will work closely with the Enterprise sales teams to build strategic campaigns for their ideal target customer - reporting to the Head of Field & Partner Marketing.
As part of the Marketing team, you'll be part of a rewarding and hard-working culture that brings creativity, passion, and fun to their work.
We’re looking for a strategic marketer with a strong track record of building and executing field marketing programs, and the ability to work in partnership with sales, business development and marketing teams. You will develop a deep understanding of our buyer personas, our targets accounts, partners, customer advocates and the value Sigma brings to our customers and community. This high-visibility, high-impact role partners closely with the broader marketing, sales and BD teams to drive awareness, demand, pipeline and bookings.
The position will be remote, based in one of our Central customer hubs - Chicago, Minneapolis, Dallas, Austin, or Denver.
What you will do:- Work creatively and collaboratively with the Marketing, Sales, and BD teams to execute a strong field marketing strategy that nurtures our pipeline from early to late stage and closed/won.
- Track, measure and share the impact of every program, experiment and failure (they happen!).
- Manage overall budget and spend to deliver a significant return on the $ but also capture the anecdotes and engagements that we know close deals.
- Partner with sales leadership on territory planning.
- Be an advocate for the sales department and help the rest of the marketing department understand their priorities.
- Ensure field marketing contributes productively to the quarterly business reviews of the sales team they support.
- Work closely with our BD team to build strong co-marketing relationships within our Technology and System Integrator partners. The Partner Marketing strategy will include co-selling campaigns, 1st and 3rd party events and regional field sales engagements.
- Leverage data to make intelligent, informed recommendations, decisions, and forecasts regarding our demand generation strategies, target account plans, and paid investments.
- Drive new levels of cross-channel and integrated marketing and ensure our marketing activities are aligned and planned well in advance
- 3+ years of relevant Field and or Partner Marketing experience. You’ve had an interesting career to date, you’ve worked for established companies and scrappy startups. You know what great looks like.
- 3-5 years of working in the B2B SaaS Space.
- Ability to develop close trusting relationships with sales as well as collaborate effectively with marketing and product.
- You are outcome driven, analytical, customer first and have a track record of executing creative, impactful field marketing programs for executive and practitioner audiences.
- You have a proven track record of working collaboratively with prospects, customers, sales, marketing and the exec team to impact early and late stage pipeline.
- You set a high bar in everything you and your team do - quality, creativity, execution, productivity and of course balance.
- You’re extremely detail-oriented and organized, and able to meet deadlines.
- Experience with supporting both direct sales and channel sales teams.
- A sense of humor, willingness to be your authentic self and a deep believer of being human-first is a big plus.
Note: The world around us is changing, but we at Sigma Computing are growing and scaling. We raised our Series C in Dec 2021. With that, and us being able to 3X our revenue year on year, hiring and building out the best version of our product is priority. That is why we want to talk to you.
About us:At Sigma Computing, our mission is to empower everyone to make the best possible decisions at every turn by removing the barriers that prevent people from analyzing data across sources and delivering the full spectrum of self-service cloud analytics and business intelligence.
We recently announced a $300M Series C raise from Co-Leads D1 Capital Partners and XN, Existing Investors Sutter Hill Ventures and Altimeter Capital, and Snowflake Ventures.
Come join us to help us be smarter and grow together!
Benefits For Our Full-Time Employees:- Equity
- Generous health benefits
- Flexible time off policy. Take the time off you need!
- Flexible schedule, do the work you need to get done in the time you have to get it done
- At least 12 weeks of paid bonding time for all new parents
- Traditional and Roth 401k
- Commuter and FSA benefits
Sigma Computing is an equal opportunity employer. We are committed to building a smart and strong team regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We look forward to learning how your experience can enable all of us to grow.
Note: We have a hybrid work environment.We have safely reopened our office in SF and are following city and CDC guidelines. And our NYC office is close to ready for occupation!
Date Posted
11/08/2022
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