Field Marketing Manager - EMEA

About Recast: 

Recast Software, headquartered in Minneapolis, MN, empowers organizations to better manage and support users and devices. Our mission is to simplify the work of IT teams and enable them to create highly secure and compliant environments. Our software does this by seamlessly integrating with existing IT infrastructure to quickly remediate issues, ensure compliance, enhance security, and maintain clear visibility across all devices. Recast is a rapidly growing software company with its solution being used by thousands of enterprise organizations in more than 125 countries, impacting millions of devices and (more importantly) the people who use them.

About the Role:  

As the Field Marketing Manager - EMEA, you will support the EMEA sales team by developing and managing event campaigns and regional pipeline generation programs to drive awareness and accelerate opportunities in the sales cycle. This role will collaborate closely with sales leaders, product teams, partners, and partner marketing to plan, execute, and track the success of EMEA go-to-market efforts in alignment with company goals. This role is hybrid based out of the Recast office in Utrecht, NL.

Key Role Responsibilities:

• Plan, manage, and execute third-party sponsored events and first-party hosted events across the EMEA region, ensuring alignment with regional and global objectives and deadlines. 
• Develop and execute regional programs to drive awareness, lead generation, and customer engagement. This includes sponsored events, account-based outreach, digital marketing strategies, and more.
• Experience with webinar or virtual event strategy, planning and execution.
• Work with external vendors, partners, and event organizers to ensure smooth execution of regional programs and maximize return on investment from event participation. 
• Collaborate with sales, solutions engineers, product teams, and global marketing to align program objectives with EMEA go-to-market strategies and overall GTM goals. 
• Engage with Sellers to track lead follow-up, qualification, and conversion.
• Monitor, analyze, and report on marketing campaign effectiveness and ROI.
• Recommend and pilot new marketing tactics to grow pipeline and/or improve efficiencies.
• Work cross-functionally with global teams including Partner Marketing, Account Executives, Account Managers, Business Development Reps and Solutions Engineers to deliver best-in-class demand generation campaigns and activities.
• Manage a marketing budget and track spend.
• Travel up to 50%.

Qualifications:

• 5+ years of experience in field marketing or regional marketing, focusing on the EMEA region within a fast-paced SaaS or technology environment.
• Proven track record of managing projects and initiatives from inception to completion with many moving parts and overlapping deadlines
• Proven track record in planning and executing regional marketing programs and events across multiple countries within EMEA. 
• Creative thinker with willingness to proactively and constantly look for and try new ideas.
• Excellent written and verbal communication skills.
• Data-driven mindset with ability to connect marketing initiatives to sales results.
• Ability to work independently and collaboratively in a fast-paced environment.
• Proficiency with Salesforce, Marketo, Canva, Asana, On24, and other collaborative tools. 

What you bring: 

• You take initiative. We have a culture of ownership and progress over perfection. We proactively drive outcomes with self-motivation and determination. We deliver results that matter for our customers and our team.

• You get curious. Curiosity moves us forward. We ask questions, try new things, and learn from mistakes. Challenges are opportunities to explore creative solutions that benefit our customers and drive continuous improvement.

• You work together. We appreciate the power of diverse perspectives. Through open communication, we help one another and leverage our collective expertise for better outcomes. We build trust through teamwork.

• You embrace change. Change is inevitable; we meet it with agility and resilience. We navigate with courage and find possibility in uncertainty. We adapt for the future, shaping our path with purpose.

• You choose empathy. We aim to deeply understand the needs of our customers and one another - it's the foundation of our relationships. We assume positive intent and practice mutual respect. We prioritize a culture of belonging because success is a shared journey.

Compensation, Benefits, & Perks: 

• Salary, holiday bonus, and 7.5% annual bonus potential.

• Commuting allowance

• Internet reimbursement

• Pension

• Company laptop

• Company cell phone or reimbursement

• Work-life balance and remote work options 

Why do we love working at Recast?

It takes great people across an entire company to build great tools. As a growing start-up, every employee has an opportunity to make a huge impact on our business, as well as ample opportunities to learn and grow. We are a people-first culture with passionate, talented, and supportive teammates. We are committed to making every employee feel respected and valued. We recognize to bring our best selves to Recast, it’s important for everyone to nurture their lives outside of work. 

Recast provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, creed, gender, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, national origin, age, disability, genetic information or characteristics, marital status, familial status, veteran or military status, status regarding public assistance, membership or activity in a local commission, or any other protected status in accordance with applicable federal, state, local, and international laws.