Field Marketing Manager UK

Responsibilities

• Champion the activation of global demand generation programs within the local region to uncover new pockets of interest within target accounts.
• Balance out-of-the box thinking with proven best practices to plan and execute a set of account-based marketing programs that move identified opportunities forward to close.
• Own development and successful execution of targeted marketing programs that include but are not limited to events, webinars, demand campaigns/nurture programs, digital advertising, social media, etc.
• Deep knowledge of measurement and analytics understanding how activity and performance are measured and reported, and how to generate plans based on the metrics

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The Experience & Skills We Desire

• Experience in building and executing integrated campaigns across multiple marketing tactics and platforms across new logo account base (working in ABM is a plus).
• A track record of partnering with sales to build pipeline and drive bottom line results
• Experience with analytical tools and ability to dive deep into metrics and reporting
• Track and report on various aspects of campaign effectiveness indexing on Qualified Sales opportunities
• Strong execution capability with highest standards in driving results
• Experience working within a matrix environment to drive program creation and success.
• Understanding of integrated marketing and the entire marketing mix
• Highly strategic, consultative player who can plan (think) and execute (do)
• Ability to think outside of the box and innovate the art of marketing
• Proven track record managing multiple priorities with cross-functional teams
• Ability to articulate and present plans teams and confidence in communicating with senior level sales
• Collaboration
• Proactive/Initiative
• Resourcefulness
• Problem-solver

3 reasons to become one of us:

• People and team – Inspiring each other rather than competing against each other is the approach motivating our team and our work.
• World leading technology – Dynatrace developed the first software intelligence platform, powered by AI.  Reinvest the future together with us.
• International & local – We are a diverse team of driven, honest and helpful people.  Through teamwork we create innovations that support our customers around the globe.