Freelance Director, Brand Strategy

Skills needed to succeed in this role: 

• A leader and a great teammate. You are a strong collaborator, an open learner, and a giving mentor.
• A natural fit in a right-brain/left-brain work environment. You think analytically, critically and creatively to develop simple, elegant solutions to sophisticated problems.
• Data-driven, customer-centric mentality. You have strong experience using qualitative and quantitative research methodologies to uncover consumer insights and drive a deeper understanding of human behavior.
• An entrepreneurial spirit. You are an effective builder, with a desire to dig in, define a path, and drive things forward. 
• An affinity for taking on sophisticated problems. You’re intrigued and motivated by complexity, drawn to untangling tricky problems with multiple layers and the satisfaction of crafting a clear path forward.
• An inclination to embrace ambiguity and respond to change with agility. You thrive in environments where the structure may not be defined and you have the freedom to create it. 
• Able to work fast and hypothesize quickly. You’re adept at efficiently capturing the inputs you need to develop sound hypotheses that move work forward quickly.
• Flexible style and a desire to develop innovative ways to work. You’re comfortable coming in with a point of view, but you’re also excited by the prospect of crafting new ways of working and opportunities to push teams outside of their comfort zones.
• Outstanding communication, writing and presentation skills. Success in this role is determined by how you think and how well you are able to translate that thinking into clear questions, hypotheses and recommendations for internal and external audiences.
• High emotional intelligence. You feel the intangible. You understand others and seek to build positive relationships with people across disciplines and experience levels.

Your background should include:

• MBA or Bachelor’s degree with 10+ years of experience in strategy or strategic consulting (business, brand and/or integrated marketing).
• Experience in research, analytics, and/or client-side brand management or marketing.
• Experience with B2B, B2C, finance, and technology brands/companies.
• Strong experience in digital and CX strategy.
• Strong brand strategy + business strategy + digital (experience) competence
• Experience managing multiple projects and balancing competing priorities.
• Business strategy/transformation experience.
• Strong qualitative and quantitative research skills.