Freelance Google Analytics Expert

About Avex

Avex is a rapidly growing eCommerce agency that partners with merchants in the fashion, lifestyle and premium products space. From high-growth DTC brands to enterprise, we have partnered with companies such as: KITH, LVMH, TAG Heuer, Hugo Boss, Enjoy Life, Mondelez, Brandon Blackwood, Undefeated, Rumpl, HAUS, O'Neill, Serta Simmons Bedding, Badgley Mischka and many others. We design, build and optimize eCommerce experiences on Shopify Plus for global brands.

We're looking for a talented Freelance Google Analytics Expert to help our clients grow their brands and achieve their business goals. You will play a key role in analyzing website traffic, user behavior, and other digital marketing metrics to provide actionable insights and recommendations. You will collaborate closely with our team to implement Google Analytics tracking, set up custom reports, and optimize website performance based on data-driven findings.

Our Values

BUILD our clients' businesses, INSPIRE our employees to grow, CHALLENGE the norm, and DELIVER on our commitments.

What You'll Be Doing

• Implement and configure Google Analytics tracking codes for websites and mobile applications.
• Develop and maintain custom reports and dashboards to track key performance indicators (KPIs) and goals.
• Analyze website traffic and user behavior to identify opportunities for optimization and improvement.
• Provide recommendations for website enhancements, content optimization, and digital marketing strategies based on data insights.
• Collaborate with cross-functional teams to ensure accurate tracking and reporting of marketing campaigns and initiatives.

Requirements

• Proven expertise in Google Analytics 4 implementation and analysis
• Proven experience working with Google Analytics and Google Tag Manager.

• Strong understanding of web analytics concepts, including tracking implementation, data analysis, and reporting.
• Proficiency in interpreting and presenting data insights to stakeholders.
• Excellent communication and collaboration skills.
• Ability to work independently and manage multiple projects simultaneously.

Benefits

This is currently a freelance position, with the potential to become a full-time hire in the future. Please send your hourly rate if interested.

We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.