Future Opportunities in Global Advertising and Brand Management -Director, Manager/Senior Manager
Job Description
With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you'll learn and grow as we help you create a career journey that's unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.
At American Express, you'll be recognized for your contributions, leadership, and impact-every colleague has the opportunity to share in the company's success. Together, we'll win as a team, striving to uphold our company values and powerful backing promise to provide the world's best customer experience every day. And we'll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.
Join Team Amex and let's lead the way together.
American Express invites you to share your resume so you can be considered for future opportunities at various levels (Director, Manager/Senior Manager) with the New York based Marketing, Insights, Product and Media opportunities, within Global Advertising & Brand Management.
Who we are & what we do at GABM:
Global Advertising & Brand Management (GABM) creates worldwide demand for American Express, driving business through innovative marketing, messaging, partnerships, and experiences. Teams within the group cover Brand management and planning, Brand Strategy, Brand Training, Enablement & Governance, Global Media, Brand Content & Communications, Global Experiential Marketing, Digital Brand Capabilities and Amex Insights (responsible for bringing the voice of the customer and competitive context to business decisions made across the enterprise).
What to expect:
- Global Marketing Community: Join over 3500 talented strategists, storytellers and digital experts who are working together to deliver the powerful backing of Amex every day.
- Creative, Dynamic Work: Develop your skills across a range of customer segments, communication channels and geographies, while leading meaningful work that directly impacts the growth of the business and paves the way for the future of marketing.
- Agile Marketing: Be part of a collaborative team that's continually innovating by always putting the customer experience first, using data to make decisions, and embracing iterative experimentation to get to better marketing faster.
What you'll do:
- Play active role in leading end-to-end strategy, development and execution of marketing communications for card products, new and emerging digital products, services and/or technology platforms
- Analyze data and translate into meaningful consumer insights to help drive innovative, customer-centric marketing strategies Identify ways to bring disruptive marketing ideas to the forefront, influence key business stakeholders and ultimately inspire the organization to bring powerful creative concepts to life in exciting new ways
- Define the product / feature roadmap for how best to enhance our products, services and/or underlying technical platforms to meet future customer needs
- Leverage internal data from web analytics tools and "voice of customer" surveys to define new customer experiences
- Initiate and leverage customer insights through analysis and research with customers and prospects
- Develop credibility and manage strong two-way working relationships with cross-functional teams as well as external suppliers, agency and media partners
- Ensure flawless program execution and delivery
What you'll bring:
- Ability to work and lead others in a fast-paced environment with competing priorities
- A track record for building and managing strong relationships across diverse group of stakeholders
- Passion for customer marketing, payments innovation, the travel industry and new technology trends
- Ability to conceptualize and sell ideas
- Independent thinker who's organized, has great attention to detail, and can multi-task
- Ability to balance the big picture with a micro perspective
- Strong analytical, problem-solving/quantitative skills coupled with creative thinking abilities
- Passion for emerging media trends and digital channels
- Willing to take risks and share fresh perspectives
- Excellent project/program management, organizational and process/workflow skills
- Proficiency in analytical and presentation tools, including Excel and PowerPoint
Other specialized skill sets a plus, but not mandatory:
- Experience writing marketing briefs and delivering global marketing plans
- Agency experience in media or communications planning, with expertise in paid social, search and digital channels, including programmatic
- Understanding of both Qualitative and Quantitative research methodologies and must possess the ability to apply insights to address business challenges.
Education/Experience:
- Managers: 4+ years' experience
- Directors: 8+ years' experience
- Minimum bachelor's degree
Salary Range: $55,000.00 to $105,000.00 annually + bonus + benefits
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.
Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position.
American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.
We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.
US Job Seekers/Employees - Click here to view the "Know Your Rights" poster and supplement and the Pay Transparency Policy Statement.
If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.
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Date Posted
03/13/2023
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9
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