Global Head of Brand Marketing and Creative Campaigns

Role Description

We are looking for a highly strategic and experienced Global Head of Brand Marketing and Creative to join our dynamic team. In this role you will lead our efforts to grow implement and manage our brand strategy and positioning worldwide. You will work closely with cross-functional teams including brand creative product comms sales and growth to ensure our brand is consistently represented and drive awareness of our products. The ideal candidate will also have a solid understanding of the B2B SaaS landscape extensive marketing experience and a passion for building brands that resonate with customers.

Responsibilities

• Develop and execute the company’s global brand strategy across all channels that aligns with our overall business objectives and drives brand awareness preference and loyalty

• Lead and manage a high-performing team of brand marketers responsible for executing the brand strategy including messaging visual identity creative campaigns influencer engagement and sponsorships and positioning

• Manage the creative process from concept to completion translating marketing objectives into creative strategies

• Develop and implement effective marketing campaigns that drive brand awareness and customer engagement

• Direct multiple agency relationships and manage related budgets effectively.

• Monitor and analyze brand performance metrics to inform and refine the brand strategy

• Work collaboratively with Brand Creative Sales Product and Customer Success teams to integrate with our go-to-market strategies

• Leverage market research and competitive analysis to identify trends and opportunities in the industry

• Be a brand ambassador reinforcing the brand values within the organization and the broader market

• Work closely with the executive leadership team and cross-functional partners to set company’s brand strategy goals and budgets

• Leverage analytics to measure and report on campaign performance adjusting strategies as needed to maximize results

Requirements

• A minimum of 15 years of experience in brand and/or marketing leadership roles preferably in the B2B SaaS space

• Proven track record in creating and executing successful integrated multi-channel marketing campaigns

• Exceptional leadership skills with experience managing and inspiring a team

• In-depth knowledge of various marketing platforms channels and best practices including social digital and email marketing

• Strong understanding of the B2B SaaS market and customer mindset

• Exceptional communication and presentation skills

• Strong budgeting analytics and decision-making abilities

• Proven ability to influence cross-functional teams

Preferred Qualifications

• Bachelor's degree in Marketing Business or related field. MBA is a plus

• You have owned & managed annual budgets of $20M+

Compensation