Global Product Manager - Gaming (Hybrid)

Job Description

Job Summary (General Responsibilities):

As the Product Manager, you will be responsible for the management of the designated Belkin product lines portfolio, including the specific product mix, product families, and ongoing evaluation of products to be added, enhanced, refined, developed, or eliminated. Provide overall vision and overall product life cycle for assigned categories. This position serves as a strategic thinker with a strong track record of launching innovative products in the retail and distribution markets and has the ability to increase sales and profitability through identification of visionary new product concepts for anticipated needs in our industry niches, and develop support resources and training for sales, customers, packaging, manuals, and technical support.

The Product Manager will be tasked to ensure that the Belkin product line is recognized as the best line by resellers and end users in the industry for value, quality, selection, innovation, features, reliability, and ease of use. With the use of consumer research, user experience, industrial design and intellectual property, the Product Manager will conceive prototype, deliver, road map, launch and market revolutionary innovative solutions for the way our consumers live communicate and stay connected.

Specific responsibilities include:

• Provide an inspirational vision for the given product lines that "changes the game" for Belkin and our markets based upon the consumer understanding you gain in our research efforts.
• Collaborate with JV partner, c-level and cross-functional teams to road map, execute and launch products for their given division.
• Prepare budgets and break-even analyses for all new development type projects.
• Define and conduct primary and secondary research (direct customer contact and surveys, trade shows and journals, sales evaluations, monitoring competitors and industry trends, store visits and vendor insights) as necessary to gather and validate key product hypothesis. Collaborate with consumer insights team to guide market research and analyze results. Translate insight into new product ideas and category direction.
• Build market intelligence on emerging products and solutions. Research and report competitive product launches, portfolio strategy, and SWOT. Build continuous relationships with vendor partners to gain understanding of their capabilities, new product and technology roadmaps, etc.
• Build, validate, and champion short-, mid-, long-term category roadmaps (up to 3 years) to provide clear direction for new product introduction and product lifecycle management.
• Prioritize, direct and ensure the creation of product value proposition and concept documents to assess global market needs, to identify gaps, and to develop relevant new consumer solutions. Develop concept specification and use cases for upcoming product based on product positioning, consumer insight, competitive offerings, cost implication, and other market dynamics.
• Assist in channel specific or regional specific product requests by analyzing business case, differentiation with current Belkin portfolio, and utilization of existing or future products on category roadmap.
• Assess business opportunity, including total addressable market size, Belkin opportunity size, financial opportunity, to build business case.
• Manage NPI project kick-off meetings with cross-functional teams detailing product value proposition, key product use cases, features and requirements.
• Partner with regional product managers to ensure that product launches and transitions are executed as defined.
• Collaborate with cross-functional teams to execute and launch products. Partner with product development team to ensure successful product development and launch.
• Work with industrial designers, engineers, toolmakers, product development team, and other cross-functional teams to ensure success on product development and launch, deadlines, and financial targets.
• Provide Marketing Department with sufficient information to develop product packaging, documentation, bulletins, and training material.
• Conduct post-launch analysis of NPI projects to validate product value proposition success and recommend improvements based on market feedback and new competitive offerings.
• Achieve sales and profitability goals of categories assigned.
• Ensure that Technical Support is trained on any products that may require technical support and that all needed support tools are in place and effective.
• Work with the corporate strategy team to identify new markets for our products and driving/supporting our expansion into these markets.
• Ensure that all appropriate products are localized in terms of packaging, product specifications, marketing collateral, etc. for the U.S., European and Asia Pacific markets.
• Proven capability to deliver superior consumer insights based on research plans that you have led or played a significant role in developing.

Education and Experience Requirements:

• Four-year college degree in Business Administration or Marketing. MBA highly preferred.
• 5+ years' experience in a similar role or related work experience within the consumer-packaged goods or consumer electronics industry.
• Natural born leader with an entrepreneurial spirit and dynamic teaming abilities.
• Prior background in category/product portfolio management with gaming product experience is a plus.
• A visionary who has created and articulated strategies for their business that have resulted in significant business improvements.
• Preference for Consumer-Packaged Goods experience or those who come from a highly research-driven background.
• Depending on channel, domestic and international travel may be required.

What you're getting into

We've got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding - for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.

You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you'll be motivated to pursue the ideal.

Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you'll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.

We are committed to diversity. Belkin is an Equal Opportunity and Affirmative Action Employer M/F/D/V. We maintain a drug-free workplace.

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Location:

El Segundo, California

The starting base salary for this position is:

$97,000

Factors such as geographic location, academic credentials, relevant experience, and specific knowledge, skills and abilities will influence the actual salary offered. In addition to a competitive market-based salary, compensation also includes a performance-based bonus, and in addition to a full range of medical, financial, and/or other benefits.