Growth Manager, OKX Germany

What You’ll Be Doing

• Develop and implement the company's marketing and growth strategy aligned with the company’s overall business objective.

• Develop and manage a multi-channel, integrated marketing plan, including digital marketing, PR, content creation, SEO/SEM, social media, and offline activation.

• Identify and track key metrics to measure the effectiveness of marketing efforts; making adjustments as necessary to ensure goals are met.

• Lead all user communication efforts, ensuring clear, consistent, and effective messaging across all channels and touchpoints, and tailoring communication strategies to specific user segments.

• Own the entire user lifecycle management process, including acquisition, engagement, retention, and reactivation strategies, driving growth of our user base.

• Prepare for regulatory compliance in marketing strategies, ensuring that all marketing efforts are compliant and effectively positioned to leverage potential opportunities arising from regulations.

What We Look For In You

• Experience in Marketing/Growth in the Crypto industry.

• Exceptional communication skills in English.

• Inspire and motivate the team and external stakeholders, including partners and investors.

• Strong interpersonal skills.

• Entrepreneurship mentality.

• A passion for crypto and digital assets.

• Organized and experienced with project management or equivalent.

• Fluency in German

Nice to Haves

• Relevant experience at a crypto exchange.

• Ability to effectively communicate with local regulators, public agencies, and government representatives.

• Global exposure and cross-culture mindset.