Job Description
Lob was built by technical co-founders with a vision to make the world programmable.
We offer two flagship APIs (print & mail and address verification) that enable companies to send postal mail as effortlessly as sending emails. Lob is venture-backed by some of the most reputable investors in tech, and we are building our team to shape the future of our company and meet the demands of a quickly growing customer base and dynamic product offerings.
As a proud Pledge 1% company, we’re committed to leveraging our product, partnerships, and people to drive positive social impact through Lob.org, and are on a mission to make direct mail more sustainable.
Growth Marketing Analyst
As the Growth Marketing Analyst, you will provide reports and insights through the analysis of the vast amount of data captured by Lob, and develop actionable strategies that will help us allocate marketing resources to activities that yield the best results. The successful candidate will possess a passion for innovative analysis, processes that scale, and the tenacity to develop findings and recommendations that transcend the numbers.
As the Growth Marketing Analyst, you’ll…
- Perform online campaign reporting and conversion analyses, interpret results and develop recommendations. Package and present analytical findings and communicate (both written and verbal) complex concepts to multiple levels of the org.
- In advance of large marketing campaigns, help the marketing team set KPIs and success metrics, then execute to ensure that data is effectively collected. Provide actionable insights for campaign optimization
- Build and maintain lead-to-bookings dashboards that are insightful and actionable
- Ensure data hygiene and analytics best practices are effectively created and followed
What will you bring to this role…
- 4+ years of experience in an analytical role, preferably at a SaaS start up
- Bachelor's degree in statistics, mathematics or a similar field
- Proficiency with Salesforce, Marketo, and visualization tools (e.g. Looker, Tableau).
- Working knowledge of marketing analytical software, such as Google Analytics. Experience with CaliberMind and an A/B/M testing environment a plus.
At Lob, we are looking to #LevelUp and #EmpowerDiversity, we invite you to apply if you possess even some of these:
- Ability to communicate complex data concepts and reasoning in ways that multiple stakeholders will understand.
- Strong quantitative analysis and logical reasoning, including hands-on experience on large data sets to extract trends and insights. Experience with marketing-to-sales funnel analyses a plus.
- Ability to communicate complex information in an easy-to-understand format.
Compensation information
(Tier 1) = San Francisco Bay Area
Base: $120,000 - $145,000
(Tier 2) = LA/Orange County/NYC Metro Area
$114,000 -$137,750
(Tier 3) = San Diego
$108,000 - $130,500
(Tier 4) = Colorado
$102,000 - $123,250
(Tier 5) = Other geographic areas 120+ miles from one of the above mentioned geo’s
$96,000 - $116,000
<#LI-REMOTE #LI-AA1
“Lob’s salary ranges are based on market data, relative to our size, industry and stage of growth. Salary is one part of total compensation, which also includes equity, perks and competitive benefits. Salary decisions are based on many factors including geographic location, qualifications for the role, skillset, proficiency and experience level. Lob reasonably expects to pay candidates who are offered roles within the provided salary ranges.”
We offer remote working opportunities in AZ, CA, CO, DC, FL, GA, IA, IL, MA, MD, MI, MN, NC, NH, NV, NY, OH, OR, PA, TX, UT, and WA, unless specified otherwise in the job description above.
If you are looking for a progressive, fun-spirited, and mentally stimulating environment, come join us at Lob!
Our Commitment to Diversity
Lob is an equal opportunity employer and values diversity of backgrounds and perspectives to cultivate an environment of understanding to have greater impact on our business and customers. We encourage under-represented groups to apply and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or criminal history in accordance with local, state, and/or federal laws, including the San Francisco’s Fair Chance Ordinance.
Recent awards
BuiltIn Best Midsize Companies to Work For 2022
#86 on Y Combinator's Top Private Companies List 2021
BuiltIn Best Midsize Companies to Work For 2021
2020 Inc 5000 List of the Fastest-Growing Private Companies
2019 Timmy Awards - Best Tech Workplace for Diversity, Community Favorite in the Bay Area
Deloitte’s 2019 Technology Fast 500
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Date Posted
06/03/2023
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16
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