Growth / Marketing

Standard Template Labs is a stealth-mode AI-native startup reimagining the future of IT Service and Configuration Management. Backed by leading investors we're leveraging AI graph-based architecture and exceptional design to transform how enterprises manage and engage with their technology ecosystems.

About the Role

You will be the first Growth and Marketing hire defining our voice shaping our brand and building the engine that turns a technical product into a story that resonates with enterprise buyers. This is a 0→1 role for someone who can think strategically and execute relentlessly with minimal guidance.

Responsibilities

• Own and articulate the STLabs brand - our voice narrative and positioning.

• Translate a technically sophisticated AI-native product into clear persuasive messaging for technical and executive enterprise audiences.

• Write and ship high-quality external content: website copy launch materials thought leadership product narratives and customer-facing collateral.

• Partner closely with founders product and design to ensure our market story stays tightly coupled to what we're actually building.

• Develop deep fluency in our product our category and our customers' problems and use it to sharpen everything we say.

• Identify and pursue growth opportunities proactively testing and iterating quickly to find what works.

Qualifications

• 2-5 years of experience understanding customers crafting compelling narratives and cultivating a strong brand. (Growth Product Marketing Consulting etc.)

• Exceptional writing and communication skills - you can make complex technical ideas clear credible and compelling.

• A strong instinct for brand and narrative that clearly communicates our differentiation and resonates with customer pain points.

• Demonstrated ability to learn technical products deeply and translate them for different audiences.

• A proactive self-directed operator who thrives without an established playbook and drives outcomes independently.

• Unmatched attention to detail without sacrificing the velocity of an early-stage startup.

What We Offer

• Define the brand and growth motion of a new category of AI-first enterprise software from the ground up.

• Competitive salary + equity.

• Full health dental and vision benefits.

• Work from our Flatiron District Manhattan office alongside the founding team in a focused collaborative environment. We're in-office five days a week moving quickly and building together—with easy access to public transportation.

As an equal opportunity employer we don't tolerate discrimination or harassment of any kind. Whether that's based on race ethnicity age gender identity citizenship religion sexual orientation disability pregnancy veteran status or any other protected characteristic as outlined by federal state or local laws. The reasonably estimated yearly salary for this role is: $130000 - $180000 USD.

What We Do

We’re on a mission to reinvent IT Service Management from the ground up. In an industry dominated by outdated bloated tools we believe it’s time for a clean slate — modern efficient and built with the end-user in mind. Our goal is to create software that teams actually want to use — tools that accelerate productivity instead of slowing it down. With deep product expertise strong backing and a bold vision we’re building a next-generation ITSM platform designed for the way companies work today and tomorrow. No legacy baggage. No compromises. Just smart scalable high-performance software that redefines what IT service can be.

Why Work With Us

Backed by leading investors we're leveraging AI graph-based architecture and exceptional design to transform how enterprises manage and engage with their technology ecosystems.

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