Growth Marketing Manager

We are growing our consumer marketing team and looking for a talented growth marketer to join us. You will be responsible for acquiring and engaging users across a variety of channels, working closely with the marketing and product teams to find opportunities to scale and optimize. You will have a visible and meaningful impact on the business and have the opportunity to experiment with a variety of tactics and partner with many different teams across the company. This is a hands-on role with a lot of opportunity for growth.
What You'll Do

• Manage marketing campaigns from start to finish, including creating landing pages and ads, managing a/b tests, and measuring performance
• Create and test paid advertising campaigns, measuring and optimizing along the way to scale acquisition and manage costs
• Collaborate with the product team to improve user engagement and retention throughout the customer journey and ensure consistent messaging and user experience along each interaction point
• Partner with and support the marketing team on content, brand, and email campaigns to attract and engage users on those channels
• Identify opportunities for conversion optimization, implementing and measuring changes to our website and onboarding experiences to improve key growth metrics
• Explore new channels for acquisition, experimenting with new ways to drive user acquisition
• Measure the performance of different strategies to make data-driven decisions around which activities to cut and which to test

What We're Looking For

• 2+ years of experience in consumer marketing, growth marketing, or consumer acquisition role
• Experience designing and executing campaigns across multiple marketing channels (email, paid social, display, paid search, affiliate, influencer marketing, etc.)
• Great written and verbal communication skills
• Data-driven mindset, with ability to explore and analyze data to make informed decisions
• GSD (get stuff done) approach, motivated by new challenges, dedicated and good at seeing things through to completion
• Detail-oriented eye, so that we know we can trust you to work with autonomy and not drop the ball
• Creative mindset, excited to come up with new approaches to reaching customers and experimenting with out-of-the-box campaigns
• Learning mentality, smart and curious, able to learn quickly and move fast, always looking to grow and improve
• Great collaboration skills, working cross-functionally to execute on complex projects and bringing a team-first attitude
• Relevant martech tools and technical skills (search & social ad platforms, google analytics, etc.)

Benefits and Perks

• Competitive compensation package, including equity
• Full benefits package, including 401k
• Unlimited PTO
• Strong, vibrant, and fun culture with lots of virtual gatherings!
• Ongoing training and development