Growth Marketing Manager
Job Description
What You'll Do
- Manage marketing campaigns from start to finish, including creating landing pages and ads, managing a/b tests, and measuring performance
- Collaborate with the product team to improve user engagement and retention throughout the customer journey and ensure consistent messaging and user experience along each interaction point
- Partner with and support the marketing team on content, brand, and email campaigns to attract and engage users on those channels
- Identify opportunities for conversion optimization, implementing and measuring changes to our website and onboarding experiences to improve key growth metrics
- Explore new channels for acquisition, experimenting with new ways to drive user acquisition through both paid and organic growth channels
- Measure the performance of different strategies to make data-driven decisions around which activities to cut and which to test
What We're Looking For
- Experience in a consumer marketing role focused on growth or user acquisition
- Experience designing and executing campaigns across multiple marketing channels (email, social, display, paid search, influencer marketing, etc.)
- Great written and verbal communication skills
- Data-driven mindset, with ability to explore and analyze data to make informed decisions
- GSD (get stuff done) approach, motivated by new challenges, dedicated and good at seeing things through to completion
- Detail-oriented eye, so that we know we can trust you to work with autonomy and not drop the ball
- Creative mindset, excited to come up with new approaches to reaching customers and experimenting with out-of-the-box campaigns
- Learning mentality, smart and curious, able to learn quickly and move fast, always looking to grow and improve
- Great collaboration skills, working cross-functionally to execute on complex projects and bringing a team-first attitude
- Relevant martech tools and technical skills (search & social ad platforms, google analytics, etc.)
Benefits and Perks
- Competitive compensation package, including equity
- Full benefits package, including 401k
- Unlimited PTO
- Strong, vibrant, and fun culture with lots of virtual gatherings!
- Ongoing training and development
Date Posted
01/16/2023
Views
18
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