Growth Marketing Manager

This year Intrinsic announced its platform, first industry partners and Flowstate – our web-based developer product for creating end-to-end robotics solutions with the help of AI. Our mission is to make industrial robotics intelligent, accessible, and usable for millions more businesses, entrepreneurs, and developers. We are a dynamic team of engineers, roboticists, designers, and technologists who are passionate about unlocking the creative and economic potential of industrial robotics.

This role is responsible for building our marketing growth engine. You will be responsible for the foundations of our channel marketing strategy, including everything from campaign scoping, management, and performance tracking. As a deep partner to our marketing, revenue and product teams – you work cross-functionally to build, activate and grow all external and developer-facing channels with a holistic strategy that can scale globally. Your technical aptitude, organization, cross-team influence, and problem solving skills will enable you to diagnose complex technical and business challenges and find solutions. You'll prioritize, manage, and produce multiple high-impact projects to completion.

• Work closely with our commercial team to understand and operationalize company goals.
• Define critical opportunities to drive step-changes in user, customer and revenue growth, at every stage of the funnel. 
• Prioritize the most impactful ideas to drive growth. Develop and execute marketing strategy and plans, working closely with sales and marketing leadership. 
• Define our marketing channel mix, across all usable paid, owned and earned channels.
• Generate and structure plans to execute on projects and campaigns. Contribute to project scoping and manage project priorities and allocation of resources within the project.
• Lead creative agency engagements end-to-end, from brief to launch, on time and within budget
• Produce on-brand, effective content (video, ads, copy, graphics, digital, web) to support campaign goals
• Design and implement a performance measurement and analytics framework across channels
• Optimize campaign performance by building and implementing intelligent testing frameworks

• 5+ years of experience in growth, performance or acquisition marketing.
• Proven track record of success in driving growth for technical audiences.
• Hands on experience building and cultivating customer funnels.
• Excellent analytical and problem-solving skills.
• Ability to work independently and proactively seek the most important projects.
• Excellent communication and presentation skills.

• Deeply analytical and quantitative
• Highly comfortable managing datasets and finding insights
• Experience working in a startup environment
• Experience bringing a new product to market, for technical audiences

The US base salary range for this full-time position is between $128,800 - $197,800 + bonus + equity + benefits. Your recruiter will share more about the specific salary range for your targeted location during the hiring process.