Head of Demand Generation

What You'll Do

Haus has incredible product-market fit, and we’re growing quickly. We’re looking to further accelerate our growth by bringing on a world-class Head of Demand Generation to own the full-funnel demand generation strategy and execution and drive pipeline.

Our ideal candidate has a proven track record in driving demand in a mix of high-scale and startup environments, and brings together analytical skills, creativity, and a strong bias to action.

Responsibilities:

• Own the full-funnel demand generation strategy and execution to drive qualified leads and pipeline growth
• Develop and implement integrated marketing campaigns that span content / thought leadership, email, inbound and outbound sales activations, paid digital, events, and others
• Identify and execute on initiatives that optimize for pipeline progression and conversion
• Build a marketing measurement foundation to track leading indicators, prospect touch points, and KPIs throughout the funnel
• Identify and implement marketing automation tools to scale and drive efficiencies of marketing activities
• Collaborate cross-functionally with product & customer marketing, sales, and product teams to develop and execute growth

Qualifications

• 7+ years of work experience, and a proven track record of driving demand generation and pipeline growth at B2B SaaS companies selling to mid-market and enterprise customers
• Expertise in developing and executing integrated digital marketing campaigns across multiple channels
• Hands-on experience with marketing automation, CRM, and web analytics tools

About You

• You have strong analytical skills to uncover insights from data and inform marketing decisions
• You take ownership of ambitious goals, and don’t hesitate to roll up your sleeves and get into the details
• You run lightweight experiments for new ideas all the time, and move quickly to scale the things that work
• You are technically proficient and get a sense of satisfaction when you’ve automated a task the team was previously doing manually
• You have creative ideas on how to engage and nurture prospects
• You’re an excellent communicator and cross-functional collaborator

What We Offer

• Competitive salary and early startup equity
• Top of the line health, dental, and vision insurance
• 401k plan
• Provide you with the tools and resources you need to be productive (new laptop, equipment, you name it)
• Small team with big impact on the overall output