Head of Marketing

At Redflag, we develop software that is able to analyze every type of content used to communicate online (text, image, video, and audio) and has the capability to find any particular piece of content across the entire internet. In an ever expanding digital world, we strive to provide solutions that allow businesses and individuals to both protect their content and fully understand their online reputation so that it can be properly managed. Our products are utilized by enterprises and individuals across media, entertainment, sports, publishing, music, retail, finance, and beyond.
The essential duties and responsibilities for this role will require you to do the following:

• Develop and implement the overall marketing strategy aligned with the company's vision, mission, and objectives
• Conduct market research and analysis to identify target audiences, market trends, and competitive landscapes
• Plan, execute, and monitor integrated marketing campaigns across various channels, such as digital advertising, social media, content marketing, and public relations
• Oversee the company's digital marketing strategy, including SEO/SEM, email marketing, social media, and online advertising
• Drive brand positioning and differentiation, continuously monitoring and adjusting brand strategies as needed
• Utilize digital analytic tools to track website traffic, user behavior, and conversion rates, leveraging insights to enhance online presence and user experience

Education and work experience requirements are:

• Bachelor's degree in in Marketing, Business Administration, Sales, or related
• Minimum 8 years of direct, growth focused experience in marketing; startup marketing experience strongly preferred
• Proven experience as a senior marketing professional

To be considered for this position, you would need to meet, at a minimum, the knowledge, skills, and abilities listed here:

• Excellent understanding of branding principles and experience in brand management
• Proficiency in data analysis, leveraging metrics and insights to drive marketing decisions
• In depth knowledge of of various marketing channels and tactics
• Data driven with a problem-solving mentality

The physical demands described here represent those that must be met in order to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable those with qualified disabilities.

• Able to frequently sit, stand, walk, use hands to fingers, handle or feel, reach within hands and arm's length, stoop, kneel, and crouch, talk and hear
• Regularly required to sit for extended periods of time; frequently required to use office equipment such as PC, printer, telephone, etc.
• Able to regularly lift and/or move up to 10 pounds
• Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus

Our base pay philosophy is important:
At Redflag, we strive for salary range transparency in our hiring process. We always post our base salary range on our job openings, regardless of if it is required by state and local laws, as well as discuss candidates' salary expectations during our initial interview. This helps us put pay equity across our organization top of mind during the hiring process. Base salary is only part of your total compensation and rewards package, this role is eligible for a new hire equity grant in the form of stock options and a bonus plan.
Base salary range: $120-160k DOE
Some of our benefits include:

• Generously subsidized medical, dental, and vision insurance
• Flexible Spending Accounts for medical and dependent care
• Company sponsored life insurance and long-term disability
• 401(k) Pre-Tax and Roth options, with company matching
• Flexible Time Off in addition to generous sick time and company holidays
• Parental Leave for both birthing and non-birthing parents

Disclaimer - The above statements are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. Nothing in the job description restricts the company's right to change, assign, or reassign duties and responsibilities at any time for any reason.
As a remote company, Redflag utilizes E-Verify to electronically verify employment eligibility of new hires. Redflag is required to notify job applicants that the final candidate will be verified by comparing information provided on the I-9 form to records in the DHS and SSA databases.
*Redflag AI, Inc. is an EEO/AA/Disability/Vets Employer*